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[1 . CALL SESSION TO ORDER ]
CALLING CITY COUNCIL'S WORK SESSION FOR THURSDAY, NOVEMBER 16TH, 2023.MAYOR I HERE COUNCIL'S THE NUMBER.
[3.1. Presentation and Update on Brushy Creek Amphitheater Programming & Operations (Presented by The Directors of Chaos)]
ONE PRESENTATION UPDATE ON BRUSHY CREEK AMPHITHEATER, PROGRAMMING OPERATIONS PRESENTED BY THE DIRECTORS OF CHAOS.GUYS, HOW'S, THANK YOU EVERYBODY.
UH, YEAH, THANKS FOR HAVING US.
WE'RE GONNA KIND OF RUN YOU THROUGH, UH, WHAT'S BEEN GOING ON THIS YEAR AND TALKING ABOUT SOME EXCITING NEW STUFF COMING UP.
UH, YEAH, FOR THE, FOR THE RECORD, CAN YOU GUYS GO AHEAD AND INTRODUCE YOURSELF? OH, YEAH, SURE.
I'M TIM PPO, ONE OF THE CO-FOUNDERS.
I'M CHRIS STONE, THE OTHER CO-FOUNDER.
SO, YEAH, I WANTED TO START WITH, SINCE WE GOT SOME NEW FACES HERE, JUST KIND OF GOING OVER WHAT THE ORIGINAL PARAMETERS OF THE CONTRACT WAS.
SO WE HAD, UH, CITY COUNCIL, UH, GAVE US APPROVAL, THANK YOU AGAIN ON APRIL 20TH OF LAST YEAR.
AND WE GOT THE CONTRACT EXECUTED BACK IN MAY.
UM, THE WAY THAT THE CONTRACT WORKS FINANCIALLY IS WE DO NOT TAKE A MANAGEMENT FEE OR AN OPERATING ACCOUNT FROM THE CITY, UM, IN EXCHANGE.
UH, SO BASICALLY WE'RE FUNDING THIS PRIVATELY AND SELF-FUNDING EVERYTHING THAT WE'RE DOING ON OUR END.
AND IN EXCHANGE WE PROVIDE 15% OF ALL OF THE REVENUE CENTERS AFTER EXPENSE AND A $3 PER TICKET FEE.
SO EVERY TICKET WE SELL, $3 OF THAT GOES DIRECTLY TO THE CITY OF HU.
ANY BUDGET THAT CAME FROM US TO THE CITY WAS KNOWN AS A REIMBURSABLE BUDGET WAS ORIGINALLY 150,000.
AND THAT'S SPECIFICALLY USED FOR INFRASTRUCTURE IMPROVEMENTS, UM, WHERE WE WOULD PURCHASE AND THEN BE REIMBURSED, UM, WHERE WE'VE, UH, WORKED OUT NEW WAYS OF DOING THAT AND LOOKING BACK INTO THE FUTURE SINCE IT WAS A LITTLE CUMBERSOME.
UM, BUT THAT'S KIND OF THE OVERALL WAY THE FINANCES WORK.
SO FOR ALL INTENTS AND PURPOSES, UM, THAT'S THE DEAL.
UH, SO THIS IS KIND OF WHAT WE'VE DONE THIS YEAR.
UH, SO CHRIS, DO YOU WANNA TALK TO KIND OF THE BEGINNING OF THAT? YEAH.
SO WHEN WE FIRST PITCHED TO THE CITY, UM, WE WEREN'T AWARE OF THE ACTUAL SITUATION OF THE VENUE FROM WHERE IT STOOD.
WE THOUGHT IT WAS A LITTLE BIT FURTHER AHEAD, HAD MORE DATA, HAD MORE MARKETING STANDPOINT AND STUFF.
HOWEVER, WHEN WE TOOK OVER THE CONTRACT, THAT WAS NOT THE CASE.
UM, FOR EXAMPLE, WHEN WE WENT TO RUN OUR FIRST FACEBOOK AD META WAS LIKE, WE NEEDED, YOU'RE GONNA BE CHARGED $10 A DAY UNTIL WE FIGURE OUT YOU'RE NOT A ROBOT.
'CAUSE IT'S NEVER RUN ADS THROUGH BRUSHY AMPS PAGE.
SO THERE'S BEEN A LOT OF HURDLES.
UM, I WOULD'VE BEEN ON THE, THE ENTIRE PROJECT A LITTLE DIFFERENTLY AS OPENING A BRAND NEW VENUE RATHER THAN COMING IN AND TAKING OVER A PREVIOUS CAPTAINSHIP PER SE, YOU KNOW? RIGHT.
AND SO KIND OF, THIS IS A, NOT AN INCOMPLETE LIST, BUT A LOT OF WHAT WE'VE BEEN DOING.
SO YEAH, RIGHT IN THE BEGINNING WE WERE TRACKING DOWN OLD MASS DOCUMENTATIONS, TRYING TO RESEARCH PAST OPERATIONS.
UM, BUT, SO BASICALLY WHAT WE'VE BEEN DOING IS KIND OF BUILDING EVERYTHING FRESH, NEW AND FROM SCRATCH.
UM, AFTER THAT WE STARTED CREATING THAT APPROVAL PROCESS ABOUT THAT REIMBURSABLE BUDGET.
UM, WE ALSO GOT THE LIQUOR LICENSE FROM THE PARK.
UM, WE HAVE A BEER AND WINE LICENSE SINCE THE SPACE IS NOT ZONED FOR MIXED BE, THAT IS SOMETHING WE'D LIKE TO ADDRESS IN THE FUTURE.
UM, BUT THAT TOOK A LITTLE BIT, UH, OUT OF THE REIMBURSABLE BUDGET.
WE WERE ABLE TO SECURE, UM, BOX OFFICE FACILITIES AND STORAGE CONTAINERS BECAUSE THERE WASN'T ANY STORAGE AT THE PARK.
AND THAT'S PRETTY MUCH THE MAJORITY OF WHAT WE PULLED OUT OF THAT BUDGET.
UM, OUTSIDE OF THAT, WE DID A VARIETY OF SITE IMPROVEMENTS.
WE PURCHASED A BUNCH OF THINGS PRIVATELY ON OUR DIME LIKE TENTS, HAND TRUCKS, JUST BASIC NECESSITY FOR BARS, ALL THAT KIND OF STUFF.
WE ALSO GOT A STRATEGY, UH, LONG-TERM PARTNERSHIP WITH SQUARE WHO ALLOWED US TO ACQUIRE, UH, THE POINT OF SALE SYSTEMS FOR THE CONCESSIONS OPERATIONS OUT OF THERE.
WE ALSO TOOK PART IN ASSISTING WITH OPS PRODUCTION AND CONCESSIONS FOR THE 4TH OF JULY EVENT, AND DONATED A BUNCH OF EXTRA BUDGET, UH, FOR THE PRODUCTIONS WE CAN GET.
COOL NEW PHOTOS, ICE WATER, ALL THAT KIND OF STUFF.
UM, THEN WE, WE ALSO BUILT AND FLESHED OUT THIS DOC SCHOOL PROGRAM THAT WE'LL BE ROLLING OUT IN FEBRUARY FOR ANYONE THAT WASN'T IN THE ORIGINAL SESSION.
THE DOC SCHOOL PROGRAM IS SOMETHING THAT WE DO AS PART OF A COMMUNITY INITIATIVE TO OFFER, UM, REAL WORLD EVENT TRAINING AS WELL AS JOB OFFERS.
UM, THIS YEAR WE DID RUN A JOB THERE IN ADVANCE OF THE FIRST SOFT LAUNCH EVENT AND HIRED, UM, ABOUT 20 TO 25 LOCALS TO START.
SO THAT'S WHAT THAT'S ALL ABOUT.
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WITH ISD TO START LAYING OUT THE ACTUAL SHUTTLE PROGRAM AND HOW THAT WOULD WORK.UM, BEGINNING TO, UH, PUT TOGETHER THE NEW WAY OF RENTING THE FACILITY AS A PRIVATE BUYER.
UM, THAT'S FOR A CORPORATE OR LOCAL LEVEL.
UM, LIKE WHEN WE SAID, WHEN WE, UH, STARTED THE CONTRACT, LIKE WE DIDN'T HAVE PHOTOS, DRAWINGS, SO WE'VE MADE A LOT OF DECKS, MARKETING DECKS, PRODUCTION DECKS, ALL THAT STUFF.
WE'VE HAD THE WHOLE PLACE REDONE IN 3D.
UM, WE CREATED ALL OF OUR BACKEND.
UH, WE WORKED ON OUR AUDIO PARTNERSHIPS TO MAKE SURE WE'RE, UH, ABIDING BY THE SOUND ABATEMENT POLICIES LAID ON THE ORIGINAL DEAL STRUCTURE, UM, WHICH OUR LAST SHOW ACTUALLY HAD THE LEASE AMOUNT SOUND COMPLAINTS AND THE HISTORY OF THE VENUE.
UM, YEAH, THIS IS ALL KIND OF BOILERPLATE.
UH, WE STARTED WORKING CLOSELY WITH THE CITY, GOT ALL THE VENDORS IN THERE.
UH, WE ALSO STARTED SPEAKING WITH THE ENGINEERING FIRM THAT ORIGINALLY BUILT THE STAGE TO DISCUSS HOW THE WEIGHT LOADS AND CAPACITIES WORK.
I KNOW THERE'S A CIP COMING UP.
THAT IS ONE OF THE ISSUES THAT IT IS RATED LOWER THAN WHAT IT NEEDS TO BE IN ORDER TO DO EVENTS AT THIS SIZE.
SO FOR NOW WE'VE COME UP WITH A LOT OF CREATIVE SOLUTIONS TO GET AROUND THAT.
BUT IF YOU WANNA START DOING THOSE BIG, BIG, BIG SHOWS, THAT'S SOMETHING THAT WILL BE ABLE TO ADDRESS GOING DOWN THE LINE.
UM, YOU CAN GO TO THE NEXT ONE.
UH, WE ALSO STARTED WORKING WITH VERIZON SO THEY COULD BOOST CELL PHONE TOWER USAGE FOR THE PARK, UM, DURING SHOWS.
AND THAT'S MORE FOR CUSTOMER USAGE, BUT MOSTLY FOR EMERGENCY NEEDS.
SO, UH, IF YOU GO TO A FESTIVAL IN A PLACE THAT DOESN'T HAVE THAT MANY PEOPLE IN THERE, CELL PHONE SERVICES KIND OF TEND TO GO DOWN.
THIS IS ONE OF THE WAYS WE'VE LEARNED TO MITIGATE THAT.
AND I HAVE A ANOTHER POINT TO TALK ABOUT AT THE END ABOUT CELL PHONES.
UM, YEAH, WE PUT TOGETHER A LOT OF THESE THINGS.
WE GOT THE SHOP TO NEW INSURANCE POLICIES, WHICH CAN BE PRETTY ROBUST FOR EVENT BASIS IS.
SO WE WERE ABLE TO WORK THROUGH THAT AND GET A REALLY GREAT INSURANCE POLICY.
IT'S A $5 MILLION A YEAR AGGREGATE, PLUS THE ABILITY TO PULL EVENT LEVEL INSURANCE, UH, TALKING ABOUT SPONSORSHIPS.
ANOTHER ONE OF THE PINCH POINTS HERE WAS THE, WHAT TOOK SO LONG WITH THE LIQUOR LICENSE WAS IT WAS, WE DIDN'T HAVE THE RIGHT ZONING FOR IT AND THEN THE MAILBOX WAS OUT OF DATE.
SO WE HAD TO DO ALL THAT IN ORDER TO MOVE OVER THE, UH, SALES TAX CERTIFICATES AND ALL THAT.
SO THAT KIND OF SLOWED US DOWN AS WELL.
UM, THEN WE'RE WORKING WITH LOTS OF, UH, DIFFERENT VENDORS IN TOWN.
UH, WE STILL DO OFFER FREE SPACES FOR HU BUSINESSES TO, UH, SELL AND INVENT FOOD AND OTHER WARES ON SITE.
WE JUST OPERATED OUR FIRST SOFT LAUNCH EVENTS TO STUDY OUR DATA POINTS AND STRESS TEST.
AND NOW WE BOOKED THIS LARGER BILL, WHICH I WILL GET INTO IN A MOMENT CALLED SPIRIT OF ORAIN.
UM, AND THAT'S IDEALLY SOMETHING WE'D LIKE TO DO ONCE A YEAR.
WE ALSO, THE JOB FAIR AND RECENTLY ATTENDED THE CITIES AND SOUNDS CONFERENCE AND WE'RE STARTING TO WORK VERY CLOSELY WITH THE TEXAS MUSIC OFFICE ON BEHALF OF BRUSHY CREEK AMPHITHEATER.
SO THAT'S KIND OF, THIS IS SOME OF THE RENDERS THAT WE'VE BEEN BUILDING TO SHOW.
THIS IS KIND OF WHAT THE SHOWS ON THE EIGHTH AND NINTH ARE GONNA LOOK LIKE.
BIG LARGE SCREENS, NICE AUDIO ARRAY.
WE'RE GONNA HAVE LIVE CAMERAS SO EVERYBODY FURTHER BACK IN THE CROWD CAN SEE.
AND, UH, JUST BRINGING THAT LEVEL OF PRODUCTION INTO THE SPACE.
THAT'S JUST KIND OF A CAD DRAWING, JUST BASIC KIND OF THINGS.
UH, NEXT YEAR WE WILL BE DEBUTING A SEATED MODEL AS WELL, WHICH IS ALSO GONNA HELP INCREASE SALES AND CHANGE THE WAY THE TICKETING WORKS.
AND WE'VE GOT A VARIETY OF SEATED MAPS THIS WAY THAT ARE BUILT OUT IN OUR ACCESS TICKETING PLATFORM.
SO THE TEST EVENT, UH, NOVEMBER 4TH, WE PUT ON THE FIRST EVENT UTILIZED SMALLER ACTS IN ORDER TO STRESS OUT THE DATA POINTS, ROLL OUT THE POLICY, AND PROVIDE ONSITE TRAINING FOR THE NEW HIRES AND DIAL IN A LOT OF DIFFERENT THINGS.
EVERYTHING WENT SMOOTHLY AND SHOWED US WHERE WE NEEDED TO KIND OF PUT DIFFERENT MEASURES IN SO WE CAN, UH, OPERATE LARGER SCALE EVENTS PERFECTLY.
AS MENTIONED, LOWEST AMOUNT OF SOUND COMPLAINTS SINCE THE ITERATION OF THE VENUE, ONLY ONE COMPLAINT.
AND THAT WAS THE HOUSE DIRECTLY BEHIND THE STAGE, UM, WHICH WE ARE, UH, GOING TO REACH OUT TO THAT PERSON AND TRY TO TAKE CARE OF THEM.
AND THAT'S ALL BECAUSE WE USE THIS, UH, SMART L ACOUSTICS ARRAY SYSTEM WHERE WE CAN CONTROL POWER INTO DIFFERENT SLICES OF THE EQUIPMENT SO I DON'T HAVE TO PUSH IT AS FAR OUT HERE.
SO IF YOU'RE IN THE MIDDLE OF THE FIELD, SOUNDS NICE AND LOUD, BUT YOU'RE ALL THE WAY OUT THERE NOT SO LOUD.
UH, WE DID TAKE A LOSS ON THAT IN ORDER TO PROVIDE TRAINING STUDY DATA AND BEGIN THE OVERALL VENUE AWARENESS CAMPAIGN.
SO ON THE, UH, YOU WANT TO TAKE OVER ON SPIRIT, SO TALENT BUYING.
UM, YEAH, SO WE CREATED THE SPIRIT OF ORAIN.
UM, EARLIER WE WERE KIND OF EXPLAINING HOW IT CAME ABOUT.
WE WERE IN CONVERSATION WITH THE MANAGERS OF WU-TANG, WHO WANTED TO DO A SHOW FROM THEIR PAST, UM, WHICH WAS RAP AND PUNK ROCK.
UM, AS WE STARTED APPROACHING THAT MODEL AND TALKING TO DIFFERENT AGENTS, UH, THAT CONCEPT KIND OF TURNED INTO SOMETHING COMPLETELY DIFFERENT, WHICH BECAME NEO'S SOUL.
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WE WERE ABLE TO LOCK IN ONE OF THE BIGGEST FEMALE SOUL SINGERS EVER.UM, ERIKA BADU, UH, ALONG WITH THUNDERCAT MAGO AND JSA FROM TANG.
UM, SINCE IT'S A NEO SOUL CONCERT, UM, WE REALLY WANTED TO DO WHAT WE COULD TO TRY TO LEAN INTO THE HISTORY OF ADAM ORAIN HU THE COMMUNITY.
SO, UH, YOU KNOW, WE PUT OUR HEADS TOGETHER AND HAD A MILLION DIFFERENT NAMES AND WE ENDED UP GOING AFTER A SPIRIT OF ORDAIN TO, UH, HONOR ADAM ORDAIN THE PARK AND EVERYTHING HE'S DONE, AND TRY TO MAKE IT SOMETHING THAT PUTS HU ON THE MAP, NOT JUST FOR COOL MUSIC, BUT CONCEPT AND APPRECIATION, UM, AND CAN REALLY HOLD HIM AND EVERYTHING HE DID TO A GREAT STANDARD AND KIND OF JUST PUT A RESPECT LEVEL OUT THERE.
UM, SO YEAH, WE, WE PUT THIS TOGETHER AND PEOPLE ARE RAVING ABOUT IT.
SO FAR IT'S BEEN REALLY GREAT.
WE'RE REALLY EXCITED ABOUT IT AND I THINK IT'S GONNA BE EVEN BETTER NEXT YEAR.
UM, BUT YEAH, I CAN GO TO THE NEXT ONE.
UH, SO YEAH, WE'RE TEAMING UP WITH DIFFERENT COMMUNITY MEMBERS.
WE JUST, UH, TOOK ON DAWA, WHO'S A BIG CHARITY, UM, BASED OUT OF AUSTIN.
THEY'RE GOING TO BE BRINGING IN, UM, LOTS OF BLACK OWNED BUSINESSES.
UM, FOR THE VENDORS WE'LL PROBABLY HAVE 20 TO 25 DIFFERENT VENDORS.
UM, WE'RE GONNA BE USING UTOPIA FEST R AND B LIVE, AND WE JUST BROUGHT ON ERIKA BAD'S MAIN MARKETING GUY, THANK GOD, WHICH, UH, WAS VERY HARD TO MAKE HAPPEN.
BUT HE'S BEEN IN CHARGE OF HER STUFF FOR 10 YEARS AND HE HAS ALL OF HER SECRET DATA THAT'S MADE HER SHOW IS VERY SUCCESSFUL AND HE'S ALSO ONE OF THE MAIN GUYS WHO HANDLES THE MOODY CENTER R AND B AND STUFF MARKETING.
SO THAT'S GONNA BE VERY HELPFUL FOR US.
AND YEAH, RECORD, UH, INTERACTION.
SO THAT'S, UH, YOUR FACEBOOK'S UP 938% AND YOUR INSTAGRAM'S UP 8.4 K PERCENT ON JUST THAT ANNOUNCE.
AND THE RECENT ASSET WE DEPLOYED THE OTHER NIGHT GOT ABOUT 50,000 VIEWS, LIKE THE BIGGEST THING THAT THAT PAGE HAS EVER SEEN THE OTHER NIGHT, WHICH WE WERE VERY HAPPY TO SEE.
AND IT'S GROWING, WHICH KIND OF TIES US INTO THE MARKETING.
SO AS, UH, WE SAID EARLIER, AFTER CONDUCTING LOCAL MARKET RESEARCH, THERE'S A LOT OF PEOPLE IN TOWN THAT DON'T EVEN KNOW IT'S THERE.
SO THAT KIND OF REALLY MADE THE NECESSITY TO DO MORE OF AN AWARENESS CAMPAIGN, NOT JUST TALKING ABOUT THE SHOWS, BUT THAT THE, HOW COOL THE VENUE IS, WHERE IT IS.
AND THAT IS HERE, UM, THAT IS ALSO COSTLY AND, UH, DID ADD TIME IN ORDER TO START TO BE ABLE TO SAFELY ROLL OUT SHOWS THAT HAD THE CAPABILITY OF BEING FINANCIALLY SUCCESSFUL.
UH, THERE WASN'T REALLY A LOT OF, THERE WAS NO CONTENT.
WE DIDN'T HAVE LIKE PHOTOS, ANYTHING.
THERE WASN'T ANY MANUALS, SOPS.
SO WE HAD TO BUILD ALL OF THAT OURSELVES, WHICH IS ANOTHER REASON WE DID THAT SOFT LAUNCH WAS TO GET GOOD NEW FRESH CONTENT.
UH, THE LARGEST HURDLE WAS THAT THE SOCIAL MEDIA ACCOUNTS, I, UH, PREVIOUS MANAGEMENT DIDN'T RUN ADS THROUGH YOUR CHANNELS.
SO WHEN THAT HAPPENS, HEY, YOU HAVE LOWER FOLLOWSHIP, BUT B META SPECIFICALLY THROTTLES HOW MUCH MONEY YOU CAN SPEND.
SO WE WERE ABLE TO WORK THROUGH THAT WITH SOME OF OUR CONTACTS AT META TO INCREASE THAT.
AND AS WELL AS STARTING TO BOLSTER THE EMAIL LIST, WE INHERITED ABOUT 3000 EMAILS.
SO WE BASICALLY HAD TO KIND OF START THE VENUE MARKETING REGARDLESS OF THE SHOW FROM SCRATCH.
UM, AND AS YOU CAN SEE FROM THAT PREVIOUS SLIDE, WHAT WE'RE DOING IS WORKING.
SO WHAT WE'VE DONE IN THE, ON THE MICRO SCALE IS PUTTING TOGETHER A SMALL INTERNAL TEAM AND BROUGHT IN ADDITIONAL VENDORS.
WE'VE GOT PHOTOGRAPHERS TO TAKE PHOTOS OF THE SPACE EMPTY AND USE THAT TO BUILD ALL THESE DECKS.
WE UTILIZE THE FLU Z SHOW, WE PUT ABOUT $10,000 INTO THAT.
WE'RE GONNA BE PUTTING ABOUT 70 TO $80,000 INTO MARKETING FOR THIS NEW ONE.
UH, WE DID GET ACCESS TO OUR TICKETING CLIENT.
THEY JUST PUT OUT A PRESS RELEASE THAT IS GOING TO BE AGGREGATED TO, UH, HUNDREDS OF REGIONAL PRESS OUTLINES, AS WELL AS THINGS LIKE BILLBOARD POLESTAR TO TALK ABOUT CITY OF IDAHO DIRECTION OF CHAOS AND THE BRUSHING CREEK AMPHITHEATER.
UH, UM, THE FACT THAT WE'RE WORKING TOGETHER AND THEY'RE ALSO, UH, IN THAT PRESS RELEASE TALKING ABOUT THIS EVENT.
UH, WE'LL BE UTILIZING THE LARGE BUDGET TO BRING AWARENESS TO THE VENUE IN ADDITION TO THIS EVENT.
SO THIS WHOLE YEAR IS REALLY UTILIZING THESE SHOWS TO GET PEOPLE TO KNOW HOW COOL THIS PLACE IS, WHAT IT CAN DO AND THAT IT EXISTS.
UH, WE GOT THE BUSINESS VERIFIED FROM META, WHICH HELPED US INCREASE THE SPEND LIMITS AND INCREASE THE SPENDING CAPABILITIES.
WE REVITALIZED THE SOCIAL MEDIA PAGES AND PUT TONS OF NEW NOTE BEFORE YOU GO CONTENT.
UH, AND IT DIDN'T HAVE ANYTHING SINCE LIKE 2021 ON THERE.
SO WE HAD TO DO KIND OF A FULL FRESH RESET.
UH, WE ALSO GOT THROUGH OUR ACCESS DEAL BRAND NEW STATE-OF-THE-ART WEBSITE FOR BRUSHY CREEK.
AND WE SET UP A LOT OF PIXEL TRACKING AND DIFFERENT KIND OF BACKEND TO BE ABLE TO TRACK DATA POINTS TO INCREASE OUR ABILITY TO DO SMART ADVERTISING AND CONVERSIONS AND CLICK RATES.
UM, JUST FOR THE FIRST CAMPAIGN YOU CAN SEE, UH, SITE TRAFFIC.
THAT'S WHEN WE PUT THE NEW SITE OUT.
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THAT STARTING THAT, THAT WAS JUST THE FIRST WEEK OF THAT.SO OBVIOUSLY A VERY LARGE SPIKE.
AND HERE'S SOME EXTRA ME, I CAN PROVIDE FULL METRIC BREAKDOWNS.
I HAVE A SEPARATE DECK FOR THIS, BUT I DIDN'T WANNA WEIGH EVERYBODY DOWN WITH THAT LEVEL OF DETAIL.
ON THE TICKETING FRONT, WE WERE ABLE TO NEGOTIATE A DEAL WITH ACCESS, ACCESS.
UH, YOU GOT LIVE NATION, THEY OWN TICKETMASTER, A EG OWNS ACCESS.
SO THEY'RE THE BASICALLY THE SECOND LARGEST PUBLICLY TRADED TICKETING COMPANY.
THEY USUALLY DON'T TAKE ON NEW VENUES, BUT WE HAD A RELATIONSHIP WITH THEM.
WE'RE VERY EXCITED TO BE ABLE TO BRING THEM IN ON THE PROJECT WITH THEM.
UM, THEY, UH, WE BUILT A BUNCH OF 3D CAD LAYOUTS AS EVIDENCED BEFORE, AND THEN THEY'RE, THEY'RE CREATING THE SEATING MAPS SO YOU CAN ACTUALLY CLICK ON THE SEAT AND BUY THE SEAT YOU WANT.
A LOT OF THE NEW TICKETING COMPANIES CAN'T DO THAT YET.
BUILT THAT NEW COM, UH, CUSTOM WEBSITE, GOT ALL THE DNS PRIVILEGES WORKED OUT.
WE'VE DONE ABOUT 16 SESSIONS, 20 OR SO HOURS OF TRAINING ACTS AS A VERY HEADY SYSTEM.
UH, WE WERE DOING THAT TWICE A WEEK TO BUILD OUT THE TICKETING PLATFORM.
CONDUCTED A LOT OF MARKET RESEARCH TO GET OUR TICKET FEES AND COMPETITIVE PRICING.
RIGHT NOW WE ARE LOWER THAN AVERAGE VENUES AT OUR SIZE IN ORDER TO INCENTIVIZE PEOPLE TO GET EXCITED.
UM, WHEN WE ACTIVATED WORKED OUT THE KINGS FOR THE FIRST ON SALE, WE ALSO, UM, WERE ABLE TO HELP OUT THE CITY BY USING ACCESS FOR THE SANTA CLAUS CRAWL THIS YEAR, WHICH WAS FREE OF CHARGE AS WELL.
UM, THE NEXT STEPS, WE'LL BE DOING THE DOC SCHOOL PROGRAM IN FEBRUARY, WHICH WILL DRIVE TRAINING AND JOBS TO THE SPACE.
I'M ALSO WORKING ON, I'M MEETING THEM TOMORROW TO GET OUT FREE OR LOW COST, UH, CELLULAR ON WHEELS, TEMPORARY CELLULAR TOWERS, UH, WHICH WILL HELP US WITH INTERNET CONNECTIVITY AND ANY EMERGENCY RESPONSES.
WE ALSO HAD, THESE ARE THINGS THAT HAPPENED IN THE LAST TWO DAYS.
UH, HAD A GREAT MEETING WITH KUTX WHO ARE GONNA BE COMING ON TO HELP PUSH THIS SHOW.
AND ARE ALSO VERY INTERESTED IN DOING MORE EVENTS AT BRUSHY CREEK NEXT YEAR, DOING A MUSIC IN THE PARK, KIND OF A SERIES ALONGSIDE THE RADIO WHERE THEY WOULD BE TAKING PART IN HELPING TO CURATE AND FUND CERTAIN ELEMENTS OF THOSE EVENTS.
AND TONS AND TONS AND TONS OF OTHER THINGS LIKE THAT.
LOTS OF RADIO CONTACTS AND INTERESTED PARTIES FOR NEXT YEAR.
IN SHORT, VERY EXCITED TO GET TO THIS.
UH, THE POINT WHERE IT'S TURNKEY 2023 HAS BEEN THE YEAR OF PREPPING, LEARNING AND EXPERIMENTING, AND NEXT YEAR WE'RE GONNA BE ABLE TO REALLY START PUSHING IT TO MAKE IT, UH, WHAT IT CAN BE.
ANYTHING YOU WANT TO ADD, CHRIS? NO, I MEAN, THE ONE THING I THINK JUST TOUCHING BACK ON THAT MARKETING SPEND THING, I THINK THE REASON WE ARE ALL IN THAT SITUATION IS 'CAUSE YOUR OLD MANAGEMENT COMPANY USED TO THROTTLE CITY DOLLARS THROUGH THEIR ENTITY ON THEIR FACEBOOK.
WE'RE PUTTING ALL OF OUR MONEY THROUGH YOUR ENTITY.
SO EVENTUALLY, IF AND WHEN THIS CONTRACT DOES COME TO AN END, ALL OF OUR SPEND DOLLARS YOU OWN.
SO WE ARE JUST BUILDING YOUR FACEBOOK FOR YOU FOR YOUR FUTURE USE AND, UH, IT'S ALL ON OUR DIME.
BUT, UM, YEAH, IT DOES HELP US FOR SHOW SALES, BUT IN THE LONG RUN IT'S 100 100% BENEFICIAL FOR THE CITY.
THAT'S KIND OF THE LONG AND SHORT OF IT.
QUESTIONS FROM COUNCIL? UM, I'D LIKE TO SEE THOSE ANALYTICS, THINK THAT THE MARKETING ANALYTICS YEAH, ABSOLUTELY.
THAT'D BE REALLY GOOD TO NO PROBLEM.
KIND SEE WHAT THE, UH, LIKE CLICK THROUGH RATE FOR WEBSITE.
WEBSITE, LOOK THROUGH, UM, YOU KNOW, SITE VISITS, THINGS OF THAT NATURE.
UH, I HAVE THE ONE SPECIFICALLY FOR THE NOVEMBER 4TH EVENT AND WE'RE COLLECTING ALL, I CAN GIVE YOU KIND OF LIKE A RECAP OF WHERE WE ARE, SPIRIT OF ORDAINED, WHICH IS LIKE EXPLODED THE PAGES AND THEN I CAN PROVIDE ONE AFTER.
SEEING LIKE WHAT IT WAS BEFORE AND THEN NOW AND JUST SEEING THAT PROGRESSION.
IT WOULD BE GOOD TO SEE, UM, JUST TO, YOU KNOW, SEE IF THERE'S THINGS THAT YOU COULD DO FROM, FROM THE, FROM A CITY SIDE THAT DRIVES TO THAT SPACE OR OH, THAT'D GREAT.
KIND OF MAKING THAT, YOU KNOW, THAT STICKINESS THROUGHOUT THE, THE INNER WEB.
YEAH, I MEAN, LIKE WE SAID, THE, THE ONE PINCH POINT WE'VE NOTICED JUST EVEN LOCALLY IS PEOPLE DON'T KNOW IT'S HERE.
YOU KNOW, THERE'S NO SIGNS, YOU KNOW, THERE'S NOT THAT MANY EVENTS.
LIKE I GOT OFF THE HIGHWAY TODAY AND I SAW LL DIAMOND THIS WAY AND I TURNED RIGHT TO HUDA
ADAM ORAIN, YOU KNOW, BRUSHY CREEK, AMPHI THEATER SIGNS, JUST AWARENESS, YOU KNOW, THANK, WELL YOUR MARKETING DEFINITELY DEFINITELY WORKED ON ME VIA FACEBOOK.
'CAUSE I DIDN'T EVEN KNOW THERE WAS A BRUSH CREEK AMPHITHEATER LIKE FACEBOOK PAGE.
SO OBVIOUSLY THE UM, SPIRIT OF ORAIN, UH, CAME ACROSS MY FACEBOOK AND I WAS LIKE, OKAY, IT'S THIS.
AND THEN I KIND OF LOOKED FOR, I WAS LIKE, OH, THERE'S A BRUSHY CREEK.
SO DEFINITELY, I MEAN, EVEN ON MY FACEBOOK.
WHATEVER, YOU KNOW, YOU GUYS WORKED WITH FACEBOOK TO, WE'VE DONE ALL THE SOCIALS, DID YOUTUBE, IT DEFINITELY WORKED FOR SURE.
WE'RE ALSO CREATING A REVITALIZING YOUR YOUTUBE PAGE.
WE STARTED SPOTIFY CAMPAIGNS THAT ACCOUNTS, UH, WE'RE GONNA START WORKING ON TIKTOK, SNAPCHAT AND ALL THE NEW FUNKY ONES.
AND I GUESS TWITTER'S NOW X AND ALL THAT STUFF'S
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THAT ONE.I'M LEAVING ALONE FOR A LITTLE WHILE.
SO YEAH, ONE THING IS BECAUSE IT'S A CITY THING.
SO TIKTOK STATE OF TEXAS HAS BANNED THAT SAME THING FOR CITY STUFF.
SO THAT YOU MAY LOOK, BUT THAT'S NOT POSSIBLE.
A LOT OF CITIES ARE ADOPTING BECAUSE HOLD ON.
IS THERE, IS THERE A LAW THAT'S BANNING TIKTOK FOR CITY? CAN YOU VERIFY THAT? IT, IT IS NOT BANNING DIRECTLY WHAT IT SAYS IS IF YOU HAVE ACCESS THROUGH YOUR ACCOUNTS TO ANY STATE GOVERNMENT, 'CAUSE IT SAID IN CENTER I WOULD INTERPRET WOULD FALL UNDER TWO CITIES.
WELL, CAN YOU FIND OUT, UH, DO SINCE PROBABLY YOUR INTERPRETATION KNOW OFFENSE'S, BUT
WE DON'T NECESSARILY NEED TO HAVE LIKE A BRUSHY CREEK TIKTOK PAGE.
LET'S SEE IF THERE'S A DIFFERENCE THERE.
'CAUSE MORE PLACES PUT ADS THE BETTER, YOU KNOW.
YEAH, IT PASSED IN THIS LAST LEGISL.
SO YEAH, I, I WAS ONE WHO HAD ASKED FOR THIS REVIEW.
UM, TO BE HONEST, I WAS GETTING A LITTLE WORRIED BECAUSE IT WASN'T SEEING MUCH.
AND YEAH, THE ONE SHOW THAT WAS ANNOUNCED, THEY GOT CANCELED.
I, I FORGET WHO THAT WAS, BUT YEAH, THAT, THAT ONE WAS A PAIN IN THE BUTT.
HE'S A VERY FAMOUS, OLDER HISPANIC ACT AND UM, A LOT OF PROBLEMS. WHAT HAPPENS WHEN LIVE NATION DOESN'T PICK UP THESE LATINO TOURS IS SOME AMERICAN NEW COMPANY WILL START.
AND THERE WAS A YOUNG GUY WHO BOUGHT THIS TOUR AND HE HAD A BUNCH OF GREAT VENUES ON IT, SO WE'RE LIKE, HEY, YOU KNOW, WE'LL PICK IT UP.
AND WE WERE TRYING TO GET AS MANY ACTS IN AS WE COULD RIGHT OFF THE BAT.
AND THAT WAS ONE OF 'EM THAT WE COULD TEST.
AND I GUESS THE PROMOTER JUST DIDN'T HAVE HIS DUCKS IN A ROW AND A FEW OF THE EVENTS HE ENDED UP JUST PULLING THE PLUG ON AND THAT WAS ONE OF 'EM HU UP.
SO, AND LOOKING AT YOU GUYS, YOU BOTH HAVE EXPERIENCE, A LOT OF EXPERIENCE WORKING FOR OTHER PEOPLE.
YOU GUYS ARE STILL FAIRLY NEW DOING THIS AS YOUR OWN UNIT DO, DOING THIS YOURSELVES DRIVING IT.
SO THAT WAS PART OF THE CONCERN.
AND THEN SEEING THE FLOOZIES SHOW, THE, OBVIOUSLY THE ADVERTISING RAMPED UP QUITE A BIT, SO THAT WAS GOOD TO SEE.
BUT IT DIDN'T SEEM TO CATCH WITH A LOT OF PEOPLE.
SO WHEN I JUST, I JUST WANT TO FINISH.
I I WILL SAY THAT WHEN THE SPIRIT OF ORAIN STUFF CAME OUT AND YOU GOT ERICA BADU, I WAS LIKE, OKAY, THAT'S A WHOLE, THAT'S, THAT'S, THAT'S A STEP UP.
YOU GUYS ARE SO THAT, THAT IMPRESSED ME A LOT MORE.
SO THAT'S WHAT WE'RE TRYING TO DO TO SPEAK ON THE BLUESY.
THEY'RE GREAT, BUT THEY'RE DOWNTOWN CLUB BANDS AND WE WANTED TO TEST THE MARKET 'CAUSE WE'VE DONE SHOWS WITH 'EM IN THE PAST WHERE THEY SELL OUT EMPIRE, THEY SELL OUT STUBS, MOST OF THOSE BANDS SELL OUT A THOUSAND TICKETS.
SO WE'RE LIKE, THIS IS A GOOD TIME TO TEST WHO WILL COME FROM AUSTIN FOR THESE BANDS THAT THEY ALWAYS SEE.
SO WE STACK FOUR BANDS THAT DO REALLY WELL KNOWING THAT WE'RE PROBABLY NOT GOING TO SEE THOSE SALES.
AND YOU KNOW, NO MATTER WHAT WE ARE GONNA DO, WE'RE GONNA HAVE TO DO A FIRST SHOW AND PROBABLY LOSE A HUNDRED THOUSAND DOLLARS BETWEEN ME AND MY PARTNER JUST TO TEST THE MARKET.
THAT KIND OF BRINGS IT BACK TO THE MARKETING IS HAVING ZERO PAST HISTORY DATA.
WE KIND OF HAVE TO JUST TEST THESE THINGS IN THIS SPECIFIC MARKET TO SEE WHAT IT'S GONNA WORK.
SOMETIMES WE'RE GONNA WIN, SOMETIMES WE'RE GONNA LOSE.
BUT WE BELIEVE IN THIS SO MUCH THAT WE'RE WILLING TO KEEP TRYING THAT.
AND WE DID GIVE OUT LIKE 3000 COMP TICKETS LOCALLY, TRYING TO GET ALL OF HUD O TO COME OUT AND BE A PART OF IT.
BUT WE DIDN'T REALLY SEE THAT TURNOVER.
WE WERE EXPECTING TO SEE 15 HU RESIDENT OR 1500 ISH HUDDLE RESIDENTS AND WE PROBABLY PROBABLY SAW 50 FROM HU OUT AND THE REST WAS FROM AUSTIN.
SO, YOU KNOW, YOU LIVE AND YOU LEARN, BUT THAT WAS THE REASON WHY WE DID THAT, UM, TO TEST THE WATERS, GET THE DATA, BUT ALSO TO MAKE SURE WE HAD, UH, OPERATIONAL LOOKING GOOD, UH, IN ADVANCE OF SOMETHING AS LARGE AS ERICA COMING THROUGH.
THERE'S ANOTHER ELEMENT OF HOW COMPLEX THE BACKSTAGE GETS FOR THAT.
WE'RE GONNA HAVE LIKE 12 RVS AND CATERING AND IT'S ALL, IT'S LIKE BUILDING A SECOND SHOW BACK THERE ALMOST.
SO IT'S A, A LOT OF EXTRA WORK, BUT MOVING FORWARD YOU CAN EXPECT TO SEE X LIKE OF THAT CALIBER.
WE JUST NEEDED TO DO THE WORK AND HAVE THE BACKEND TO GET THERE, YOU KNOW? 'CAUSE I, I DON'T MIND LOSING A HUNDRED GRAND.
I CAN'T LOSE $1.2 MILLION FOR THE UTI.
I JUST, I CAN'T AFFORD TO DO THAT.
SO MOVING FORWARD AFTER SPIRIT OF ORAIN, OBVIOUSLY I KNOW Y'ALL HAVE OTHER THINGS THAT WORKS, ANYTHING LIKE SOLIDIFIED THAT YOU COULD MENTION, BUT IF NOT, IT'S TOTALLY FINE TOO.
THERE'S A LOT OF THINGS THAT ARE GETTING SOLIDIFIED.
UH, I CAN'T SAY THEM ON PUBLIC RECORD TOTALLY.
UH, I COULD DO IT UNDER NDA BUT I CAN'T SAY THAT OTHERWISE WE'LL ALL GET IN TROUBLE.
BUT THAT'S, WE'RE WORKING ON GETTING SOME STUFF BEFORE THE END OF THE YEAR.
WE'RE, UH, STILL PLANNING ON, UH, AS WE ORIGINALLY SAID, UH, SHUTTING DOWN FOR JANUARY FOR PREP FEBRUARY TO DO THE DOC SCHOOL PROGRAM AS WELL AS ADDITIONAL PREP
[00:25:01]
AND THEN ROLLING BACK OUT FROM MARCH TO MID-DECEMBER, JUST THAT WE DID THIS YEAR.ARE ARE YOU GUYS JUST, UH, MARKETING ONLINE? ARE YOU DOING ANYTHING WITH THE LOCAL NEWSPAPERS? YEP.
ANYTHING? UH, WE ARE, UH, WE'RE DOING A LOT OF RADIO.
I'M ACTUALLY WORKING WITH KUTX PRETTY HEAVILY NOW.
I'M GOING ON KASI FM NEXT WEEK TO DO AN INTERVIEW.
UH, THE, THE LOCAL NEWS STATION WANTS TO DO AN ON-AIR SPOT.
UH, KETX ALSO WANTS TO DO EVENTS WITH US AND THEY ALSO WANNA DO A STUDIO ONE, A SESSION WITH ONE OF THE LOCAL ACTS IN ORDER TO PROMOTE SPIRIT OF ORAIN.
AND WE DID JUST BRING ON ERIKA BODUS MARKETING MANAGER AND THEY'RE DOING A HUGE STREET TEAM CAMPAIGN.
I'M GETTING ABOUT 35,000 FLYERS PRINTED UP FROM FINGERPRINT IDEAS.
AND THOSE ARE GONNA BE DISPERSED.
WE'RE GONNA HIRE AN LED TRUCK TO GO BY THAT TRAVIS SCOTT CONCERT NEXT WEEK.
A LOT OF THAT KIND OF STUFF'S, UH, ALL ROLLING NOW.
ARE YOU DOING LIKE GOOGLE ADWORDS, THINGS OF THAT NATURE? EVERYTHING.
IT'D BE COOL TO SEE THOSE ANALYTICS TOO.
YOU'LL HAVE THE PHYSICAL STUFF'S KIND OF HARD.
PHYSICAL STUFF'S KIND OF HARD, BUT I CAN GET YOU ALL THE, THE, THOSE METRICS AND WE CAN ALSO SHOW YOU SOME, UH, REPORTS FROM OUR TICKETING COMPANY.
THERE'S A NEW SOFTWARE THEY USE CALLED ACTIQ, WHICH FITS INTO AXIOM.
SO WE'RE ACTUALLY ABLE TO SEE LIKE DEMOGRAPHIC BREAKDOWNS AND LIKE WHAT PEOPLE DO FOR LIVING AND STUFF.
WE JUST, THEY JUST DEPLOY LIKE PURCHASE DEMOGRAPHICS, LIKE STUFF, IT'S REALLY COOL.
THEY JUST GOT IT LIKE LAST WEEK.
UH, THEY JUST, IT'S LIKE A NEW THING THAT THEY'RE PUTTING OUT FOR THEIR CUSTOMERS.
YEAH, IT'S COOL TO SEE TOO BECAUSE I HAD STUFF LIKE THAT WHEN I WORKED AT LIVE NATION FOR TICKETMASTER AND IT WAS JUST LIKE YOU HAD THIS BIBLE OF KNOWLEDGE ACROSS THE COUNTRY AND WE HAVEN'T HAD THAT WITH ACCESS AND THEY'RE ROLLING IT OUT RIGHT NOW.
IT IS CRAZY INTERESTING TO SEE LIKE WHERE THE DEMOGRAPHIC ARE PEOPLE BUYING.
YOU KNOW, FOR SHOWS HERE IN HU ARE PEOPLE BUYING TICKETS, YOU KNOW, OUT THERE IN, YOU KNOW, OMAHA, NEBRASKA IS THAT WE GOT SOME COMING IN FROM MADISON.
WE GOT SOME PEOPLE COMING IN FROM DALLAS, ALL SORTS OF SPOTS.
IT'S LEARNING LIKE WHO'S WILLING TO COME.
AND THEN OBVIOUSLY TARGET THE MARKETING.
WE'RE STARTING TO REACH OUT TO LIKE THE HO HOTEL.
SO WE CAN PUT LIKE HOTEL BLOCK DEALS ON THERE TO INCENTIVIZE PEOPLE TO COME FOR LIKE A WEEKEND TO SPEND SOME TIME HERE.
BECAUSE IT CAN BE KIND OF A HIKE IF YOU'RE NOT, UH, EVEN IN AUSTIN, LIKE YOU, I DON'T, I DON'T LIKE SENDING, WE LIKE PEOPLE LIKE LEAVE THEIR CARS OVERNIGHT IF THEY'VE HAD A LITTLE TOO MUCH TO DRINK.
BUT I, THAT'S ONE OF THE THINGS THAT'S IMPORTANT TO US, MAKING SURE WE OPERATE SAFE.
WE DON'T PUT ANYBODY IN A, IN A LCH LIKE THAT.
YEAH, I'LL LOOK FOR THOSE ANALYTICS.
AS YOU CAN SEE, UH, THESE ARE, THIS WAS THE SHEER AMOUNT OF THINGS WE HAD TO BUILD IN ORDER TO BE ABLE TO START REALLY ACTUALLY TRYING TO PUT SOME SHOWS OUT.
SO THAT'S, AND THAT'S STILL GONNA PROGRESS.
UM, BUT WE'RE HERE TO DO THE WORK.
YOU KNOW, HOW MANY TICKETS FOR SULFUR IES? UH, 400.
ANYTHING ELSE FROM COUNCIL? I DON'T RECALL WHAT YOUR UM, CONTRACT INCLUDES.
DOES IT INCLUDE ANY PROGRAMMING FOR THIS TOWN, GREEN TOWN? OR IS IT ALL JUST AT THE AMPHITHEATER?
WE'RE HERE TO ASSIST IF, UH, WE, YEAH, SOMETIMES UH, WE TRY TO HELP OUT WHERE WE CAN.
I WILL SAY THAT, UM, TO THEIR POINT OF ASSISTING, SO, UM, TAYLOR AND I, KATIE OUTREACH, CHRISTIE BARNES FOR THE RECORD, UM, TIM AND CHRIS HAVE BEEN, UM, OUTSIDE OF FOCUSING ON THE AMPHITHEATER, BRUSH CREEK AMPHITHEATER HAVE BEEN A FANTASTIC RESOURCE FOR US IN GETTING, UM, MAYBE LEVERAGING OTHER RESOURCES THAT WE NORMALLY OTHERWISE WOULDN'T HAVE.
AND SO THEY'VE BEEN WORKING WITH US VERY CLOSELY, NOT JUST ON THE AMPHITHEATER, WHICH IS, YOU KNOW, THEIR MAIN FOCUS, BUT A LOT OF COMMUNITY INITIATIVES, A LOT OF COMMUNITY PROJECTS, A LOT OF CROSS COLLABORATION, UM, WITH OUR INTERNAL COMMUNICATIONS DEPARTMENT.
UM, SO OVERALL THE PARTNERSHIP AND WHAT WE'RE BUILDING INTERNALLY AS WELL HAS BEEN GOING REALLY WELL.
ANYTHING ELSE? I GOT A FEW COMMENTS.
I'LL TRY TO GET 'EM DONE BY 8 45.
YOU GUYS REMEMBER ONE OF MY CONCERNS WAS WHILE YOU GUYS CAME FROM A BIGGER COMPANY, TWO OF YOU I DIDN'T THINK HAD THE, UM, BANDWIDTH OR THE ABILITY TO DO OTHER THINGS.
OKAY, YOU BROUGHT UP WHEN, WHEN YOU PRESENTED TO US, YOU SAID YOU KNOW ABOUT THE NOISE ABATEMENT STUDY AND YOU'RE CAN DO THINGS TO SOLVE THAT.
UM, I WAS HERE FOR THE STUDY, WE JUST WENT TO A BUDGET CYCLE.
I HAVEN'T HAD ANYTHING, WE HAVEN'T ANYTHING COME TO COUNCIL IN TERMS OF HOW WE'RE GONNA ABATE THE NOISE.
AND I KNOW YOU SAY YOU PUT ON AN EVENT WITH NO, NO NOISE COMPLAINTS, BUT ONE KOCH FEST DOESN'T HAVE IT EITHER.
AND SO, UM, I I DON'T KNOW IF IT'S THE GENRE OR IF IT IS THE WAY THEY TURN UP TO MUSIC OR COMBINATION.
WHEN I LOOK AT THE NOISE ABATEMENT STUDY, WE SHOULD BE HAVING A WHOLE NEW ROOF COMPLEX.
TO SEE YOU GUYS TOLD US IN MARCH YOU'RE GONNA GO THROUGH THAT.
YOU'RE GONNA BRING US RECOMMENDATIONS.
NOW WE'RE IN NOVEMBER, BUDGET YEAR'S ALREADY IN, YOU DIDN'T BRING US ANYTHING.
SO I LOOK AT THAT AND I GO, YOU'VE MISSED ON A, A SLOW PITCH RIGHT DOWN THE MIDDLE.
YOU COULD HAVE COME UP AND SAID, HEY GUYS, TO REALLY FIX THIS, YOU NEED TO THIS, THIS, ALL THESE THINGS.
'CAUSE YOU SAID YOU TELL US THAT.
[00:30:01]
AND I WANT YOU GUYS TO REALLY LOOK BACK AND THINK ABOUT THAT AND WE GOTTA DO SOMETHING.'CAUSE NO ONE THAT I CAN TELL HAS DONE ANYTHING THAT ADDRESSES ALL THE MONEY WE SPENT ON THAT STUDY.
UM, YOU TOLD US THERE WAS GONNA BE 10 CONCERTS BETWEEN MAY AND THE END OF THIS YEAR AND I DIDN'T THINK YOU WERE GONNA BE ABLE TO DO THAT.
I MEAN, LIKE YOU TOLD ME THAT AND I, AND I ALWAYS TELL PEOPLE, DEVELOPERS OR CONSULTANTS WILL TELL ME WHAT, TELL US WHATEVER YOU WANNA HEAR AND THEN THEY FALL SHORT.
SO I, THAT MAKES ME VERY UNHAPPY BECAUSE I KIND OF FEEL LIKE I WAS LIED TO YOU GUYS BEING WHO YOU ARE WITH THE EXPERIENCED, YOU SHOULD HAVE BEEN ABLE TO SAY, HEY, I'VE LOOKED AT THINGS, I'VE RESEARCHED YOUR FACEBOOK, YOU GUYS HAVEN'T MADE A POST IN TWO YEARS.
WE CAN PROBABLY GET ONE KNOCKED OUT THIS YEAR AT TWO.
BUT WHEN YOU PROMISED 10 AND YOU WERE THROWING OUT SOME PRETTY BIG NAMES AND I'M LIKE, OH I CAN'T WAIT TO SEE THESE GUYS AGAIN BECAUSE I'M WAITING TO SEE SOME OF THESE GUYS COME UP NOT KNOCKING THE FLOOZIES, BUT THAT'S WHAT YOU BROUGHT US SO FAR.
SO THAT WAS UH, ANOTHER DEAL YOU TOLD US.
THEN YOU'RE GONNA PLAN FOR A STRONG 2024.
NOW I DO KNOW THAT EVENTS ARE TYPICALLY, UM, SIGNED IN CONTRACT SIX MONTHS OUT.
SO MY GUESS IS YOU ALREADY, IF YOU HAVE ANYTHING BETWEEN NOW AND MAY, YOU'VE ALREADY GOT THAT SIGNED.
SO IF WE NEED TO SIGN AN NDA A AS COUNCIL, THEN I'D LIKE TO SEE AN END.
I'D LIKE US TO DO AN NDA AND I'D LIKE YOU TO GIVE US NOT THE FRONT PAGE OF THE CONCERT UH, DEAL, NOT THE BACK PAGE, THE WHOLE THING.
'CAUSE I WANNA SEE THE OUTS AND EVERYTHING AND GO, ARE WE REALLY GONNA HAVE EVENTS HERE? 'CAUSE NOW YOU'RE TELLING US YOU'RE GONNA CLOSE DOWN JANUARY, FEBRUARY TO RANCH UP, RAMP UP FROM MARCH.
LIKE WE'VE BEEN CLOSED FOR SINCE APRIL.
SO I KIND OF FELT LIKE WHATEVER YOU WERE GONNA DO, I MEAN WE NEED TO START HAVING EVENTS OUT THERE.
UM, SEND THE $3 PER TICKET, 15% NET SALES.
I'M GONNA ASK STAFF TO TELL US HOW MUCH MONEY WE MADE OFF THE FLU.
IT SOUNDS LIKE 1200 BUCKS PLUS 15% OF WHATEVER YOU SOLD.
UM, YOU SHOULD TELL ME HOW MUCH THEY EARNED.
WE EARN UM, KIND OF INTERESTED IN THE, THE NDA THING AND SOLIDIFY BECAUSE FOR WHATEVER REASON I CAN GO TO LIKE VEGAS.COM.
I CAN GO TO ANY OTHER CITY AND I CAN, I CAN FIGURE OUT WHO'S PLAYING WHERE ALL NEXT SUMMER.
THEY'RE ALREADY THERE AND SO THEY'RE ALREADY OUT PUBLISHING THESE CONCERTS AND THEN HU DO SOME MASSIVE GROUP THAT'S COMING.
WE'RE NOT ABLE TO TELL ANYBODY WHAT'S COMING IN MARCH OR APRIL TODAY.
OH NO, I BOUGHT MY TICKETS WAY FAR IN ADVANCE.
I SCHEDULED MY WHOLE LIFE AROUND GOING TO ANOTHER VENUE.
SO YOU GUYS GOT SOMETHING PLANNED.
FOR TONIGHT YOU SAID YOU WEREN'T AWARE OF THE CURRENT SITUATION.
THAT TO ME SHOWS A LACK OF, THAT SHOWS YOU GUYS BEING GREEN BECAUSE ANY PROFESSIONAL GROUP, I WOULD'VE THOUGHT BEFORE THEY CAME IN AND PITCHED US TO DO A DEAL, THEY WOULD'VE ALREADY DONE A WHOLE BUNCH OF DUE DILIGENCE, CHECKED ON THOSE SOCIAL MEDIA, LOOKED AT THE SOUND STAGE, THE HIGHWAY AND THAT WOULD'VE BEEN PART OF THE RECOMMENDATIONS TO COME IN NINE MONTHS LATER AND GO, MAN, WE DIDN'T REALIZE AND YOU GUYS KIND OF SUCKED HOW YOU'VE DONE IT BEFORE.
AND THAT'S WHY WE DIDN'T GET ANY EVENTS IN THAT KIND OF DISAPPOINTS ME BECAUSE YOU PITCHED IT LIKE YOU WERE LIVE NATION PROTEGES AND YOU WERE GONNA DO ALL THIS AND NOW YOU'RE TELLING US NINE MONTHS LATER YOU'RE SO JACKED UP.
THIS IS A RESET YEAR AND NOW WE'RE GONNA DO IT NEXT YEAR.
SO, UM, YOU WERE ALSO SUPPOSED TO HAVE A SCHOOL, YOUR SCHOOL WAS SUPPOSED TO BE UH, IF I REMEMBER RIGHT, IT WAS SUPPOSED TO BE IN UH, AUGUST OR SEPTEMBER.
SO NOW YOU'RE GONNA HAVE THE SCHOOL IN FEBRUARY.
I DUNNO WHAT THE SCHOOL IS, BUT YOU TOLD YOU WERE GONNA DO THE SCHOOL.
UH, YOU'RE GONNA BE EXPECTING TO SEE SOME SOMETHING TO DRIVE SOMETHING TO IT IF WE CONTINUE WITH THIS.
UM, OKAY, WHAT'S THIS NEW WAY OF RENTING THE FACILITY? BECAUSE WE KIND OF SET HOW WE RENT THE FACILITY AND HOW MUCH WE CHARGE.
SO WHAT, WHAT IS THIS NEW WAY TALKING ABOUT? WE WERE REQUESTED TO UH, TAKE OVER THAT ELEMENT.
SO WE WERE GETTING, WE WERE PUTTING TOGETHER NUMBERS FOR APPROVAL ON THAT SIDE TO REFLECT THE ACTUAL OPERATING EXPENSES OF THE VENUE.
YOU HAVE A BASE RENTAL RATE ON YOUR WEBSITE RIGHT NOW REQUIRING THE CLIENT TO PROVIDE ALL OTHER SITES.
SO WE'RE GONNA TRY TO ROLL PACKAGES IN UTILIZING WHAT WE ALREADY HAVE ON SITE AND THAT WAY UH, TAKES O OFF OF THE, THE CHRISTIE'S DEPARTMENT AND UH, RUNS IT THROUGH OUR CHANNELS IN ORDER TO HELP ASSIST TO HOLD THIS AT SOME POINT.
IT WOULD BECOME AS A RECOMMENDATION TO CITY COUNCIL FOR FOR APPROVAL.
NOT SO YOU HAD TO CHANGE THE ZONING FOR LIQUOR.
OKAY, SO WHAT, SPEAK TO YOUR POINTS LIKE IT NO, IT'S A, IT'S A BEER AND WINE LICENSE AREA.
IT'S NOT A MIXED BEVERAGE LICENSE AREA, WHICH MEANS WE CAN'T SELL LIQUOR.
SO TO YOUR POINT, THESE ARE THE THINGS THAT WOULD IMPOSSIBLE FOR ME TO FIGURE OUT.
UM, AND I WAS GIVEN INFORMATION SAYING THAT WE COULD DO MIXED BEVERAGE, WE COULD DO THIS,
[00:35:01]
WE COULD DO THAT.UM, I CAN SEE THAT YOU DIDN'T HAVE MUCH ON FACEBOOK.
I CAN TELL YOU NEVER RAN AN AD.
SO THERE'S LIKE THOSE BASELINE THINGS.
NOTHING WE TELL YOU 'CAUSE WE SCREWED SO MUCH UP.
I'M NOT POINTING FINGERS THAT JUST TRYING TO EXPLAIN A LITTLE OF LIKE YES AS ABSOLUTELY THERE WAS CERTAIN THINGS OF LIKE A DUE DILIGENCE STANDPOINT OF SEEING LIKE WHERE THE VENUE WAS.
BUT THERE'S A LOT OF STUFF UNTIL I WAS LEGALLY ALLOWED TO LOOK AT THESE THINGS THAT WERE IMPOSSIBLE FOR ME TO GET AHEAD.
SO WHAT'S THE ZONING THING? YOU'RE TALKING ABOUT'S? THE LIQUOR LIGHTS.
SO I KNOW HOW TO DO TABC LICENSE.
WHAT DO YOU I I DON'T UNDERSTAND WHAT YOU'RE TALKING ABOUT.
SO YOU, WE NEED TO REZONE THE PROPERTY.
IT NEEDS TO BE UH, THE UH, THE DRY WET CLASSIFICATION NEEDS TO BE ABLE TO HAVE A MIXED BEVERAGE LICENSE IN ORDER FOR US TO SELL LIQUOR.
YOU'RE JUST ZONED FOR BG IN THAT AREA RIGHT NOW.
I GUESS WHEN I HEAR ZONING, I'M HEARING LIKE NEIGHBORHOOD, COMMERCIAL, RESIDENTIAL, MULTIFAMILY.
I DON'T THINK COUNCIL, THAT'S HOW THEY DO IT.
WELL IT'S, IT IS A-T-A-B-C DESIGNATION OF THE WET DRY LAND.
IT AND IT'S BASICALLY JUST SAYS LIKE YOU CAN'T, UH, WE ARE NOT ALLOWED TO PULL A MIXED BEVERAGE LICENSE IN THAT UH, LOOK LOCAL AREA GEOGRAPHICALLY RIGHT NOW THAT'S A WILLIAMSON COUNTY THING.
AND I KNOW THAT THERE'S BASICALLY, IT'D BE A STATE THING 'CAUSE WILLIAMSON COUNTY DOESN'T DO THE, THE LICENSING.
IT'S, IT IS THE COUNTY LEVEL OF THE WHAT? DRY STATS.
SO WE'VE GOTTA GO TO THE COUNTY TO GET IT CHANGED.
'CAUSE YOU, YOU'VE GOT CITIES IN ELECTIONS MAKE YOUR AREAS WET AND DRY.
THAT'S THAT'S WHAT IT'S THE COUNTY DOESN'T TELL US WHAT'S WET AND DRY.
THAT THE NEXT STEP WOULD BE GET THAT ON A VOTE BLOCKER TO LOOK AT OTHER OPTIONS TO SEE WHAT WE COULD DO TO ASK ABOUT IT.
BECAUSE I DIDN'T KNOW WE HAD ANY DRY AREAS HERE.
THE KIND A PROBLEM WITH THAT IS WHEN YOU ADD SERIOUS INTO THE CITY, BUT YOU'VE ALREADY HAD YOUR ELECTION FOR YOUR ALCOHOL, THOSE XANAX AREAS DON'T AUTOMATICALLY COME IN.
I THINK THAT'S PROBABLY WHAT THE ISSUE IS.
IT'S KIND OF, WELL IT GOES BACK TO THE BLUE LAWS.
I, I KNOW THAT BECAUSE LIKE I LIVED IN FORT WORTH WHERE IT WAS, WE WENT TO GO BUY WET AND WE HAD A YEAH WE COULDN'T BUY BEER AND WE FOUND OUT BECAUSE OF LIKE 1883 HOW A BOUNDARY WAS.
SO WE HAD TO HAVE AN ELECTION YOU'RE SAY IN THE COUNTY.
'CAUSE YOU CAN DO IT BY PRECINCT TOO.
SO DO YOU HAVE A LOCAL BUSINESS? UH, ROCKABILLY BREWING ALSO HAS THE SAME ISSUE.
WE'LL HAVE TO LOOK AT IT AND SEE IF YOU WANT.
YEAH, IF YOU WANT LIQUOR CITYWIDE, LET JUST LET US KNOW.
UH, YOU GUYS HAD A SLIDE WITH SOME UH, CAD DRAWING FOR SEATING.
CAN YOU HEAR THAT REAL QUICK? SO WHEN IT RAINS AND IT DOESN'T RAIN MUCH HERE, BUT WHEN IT DOES EVERYTHING IN THE BLUE AND ORANGE COMPLETELY FLOODS.
SO WHAT'S YOUR GUYS' FIX TO THAT? 'CAUSE THERE'S, IF I REMEMBER RIGHT, THERE'S ALSO THE MAIN ELECTRICAL BOX IS RIGHT IN THE BLUE.
THERE'S SOMETHING IN THE GROUND THAT THE CHANNEL, WE HAD TO EVACUATE 'CAUSE WE WERE AFRAID PEOPLE WERE GONNA GET ELECTROCUTED THE LAST TIME.
SO YOU CAN, THAT'S, SO YOU RUN CABLES THROUGH THAT IF YOU WANT.
WE CAN ALSO JUST RUN ON TOP OF IT USING CABLE RAMPS.
SO THERE'S NOTHING IN THERE RIGHT NOW.
THERE'S NOTHING ACTUALLY IN THERE.
YOU PUT STUFF IN THERE IF YOU WANT TO.
THAT'S JUST TO HIDE YOUR CABLE SO THERE'S NO TRIP HAZARD.
BUT YOU CAN ALSO JUST RUN IT ON TOP OF LIKE THE CABLE RAMPS THAT CLOSE OVER.
THERE'S NO ACTUAL ELECTRICAL IN THERE.
UM, AND ALL THAT POWER GETS KILLED FROM THAT MAIN POWER RACK BACKSTAGE.
SO IF WE WERE TO HAVE A FLOOD ISSUE OR HEAVY RAIN, THAT WOULD BE THE FIRST THING THAT GETS TURNED OFF AND THAT GOES AND THAT KILLS EVERYTHING.
AND THAT GOES TO PART OF WHAT YOUR OTHER POINT BEFORE ABOUT THE RECOMMENDATIONS IS WE, I GUESS THAT CAN BE ON US FOR NOT JUST BRINGING IT IN, BUT WE WERE KIND OF WAITING FOR LIKE, NOW WE WANT TO HEAR THAT WE WERE NOW INVITED TO THE CIP MEETING IN JANUARY.
AND THAT'S PART OF WHAT WE'RE ALSO DOING RIGHT NOW IS WE HAD TO GO BACK AND TALK TO THE STRUCTURAL ENGINEER AND LEARN THAT LIKE WHAT WE HAVE TO DO EVEN FOR INSURANCE PURPOSES IS CREATE THE WEATHER WALLS LIKE THAT BIG WRAP THAT GOES AROUND IT.
YOU CAN'T DO THAT WITH THAT STAGE RIGHT NOW.
IT WASN'T ENGINEERED TO DO THAT.
SO WE'RE GOING TO STEPS OUR PRIVATE COMPANIES TO BID THAT OUT AND LOOK AT IT.
AND WE WERE ABOUT TO, WE WERE GONNA PAY FOR IT AND THEN BRING IT TO Y'ALL.
UH, THAT WAS THE NEXT STEP AS FAR AS BUILDING IN THE SOUND WALLS.
AND UH, WE JUST DIDN'T, WE WEREN'T REALLY INVOLVED IN WHAT WAS GOING ON ON THE OTHER END.
WE, WE'D LOVE TO GIVE YOU OUR IDEAS FOR THAT.
WELL THAT'S WHAT YOU TOLD US YOU'D DO IN MARCH, APRIL NOW LISTENED TO THE WHOLE MEETING AGAIN AND YOU GUYS WERE LIKE, WE'RE GONNA, WE ARE GONNA SOLVE YOUR PROBLEMS. AND SO I LISTENED TO ALL, AGAIN, I WAS TAKING ALL THESE NOTES, I PRINTED OFF ALL YOUR GUYS' SLIDES AND I WAS LIKE, MAN, HERE WE ARE NINE MONTHS LATER.
AND I'M LIKE, I'M HEARING THE SAME THING I HEARD IN APRIL.
I MEAN THERE'S PEOPLE FRUSTRATED EITHER ONE EVENTUALLY THEY WANT US TO LIKE TURN INTO A PARK AND GET RID OF IT.
I MEAN THERE'S NOT EVERYBODY JUST WANTS TO HAVE AN AMPHITHEATER STATE SITTING THERE WITH NOTHING GOING ON.
BUT, AND WELL IN THE JANUARY MORE CRITICAL ON THIS STUFF JUST 'CAUSE I'M MORE
IF YOU'RE NOT RUNNING PROGRAMMINGS AND MAKING MONEY THEN YOU'RE NOT, YOU'RE NOT HELPING THE CITY OUT AND NOT, I DON'T KNOW WHAT YOU GUYS ARE DOING AND THEN I'M THINKING WE'RE GONNA HAVE 10 EVENTS AND WE HAVE ONE AND I'M
[00:40:01]
LIKE MAN, LIKE THAT'S NOT LIKE A BARE MISS.THAT'S LIKE, LIKE IN IN FINANCE WORLD.
WE UNDERSTAND THAT WE'RE BOTH WE'RE, WE DEFINITELY FEEL THE HURT ON THAT AS WELL.
ESPECIALLY AS PEOPLE THAT ARE FUNDING IT.
HOW MUCH YOU LOSE ON THE FIRST ONE? WELL THE, I I'M GONNA LOOK AT THAT FALL AUDIT OUT BECAUSE A LOT OF THOSE COSTS GET SPREAD ACROSS ALL THE SHOWS WE HAVE FOR THIS SEASON BECAUSE I HAVE A LOT OF DIFFERENT SITE THINGS.
PRODUCTION, WE ONLY GOT TWO SHOWS OF SEASON THREE, THREE, WHAT'S THE THIRD ONE? THE SPIRIT OF GAME IS TWO DAYS.
IT'S LIKE THE COST OF THE COST PULL OVER A CERTAIN AMOUNT OF DAYS IS WHAT I
SO YOU GOT THREE EVENTS, PROBABLY LOST ABOUT 70,000 BUCKS.
SO WHEN I HEAR 10 EVENTS, I'LL TELL YOU IN MY MIND DIFFERENT FROM EVERYBODY ELSE.
I'M NOT THINKING YOU'LL HOLD A THREE DAY EVENT AND CALL THAT THREE EVENTS.
TO ME THAT'S COKE FEST, WHICH IS TWO NIGHTS.
SO IF YOU TELL US YOU'RE GONNA HAVE 10 EVENTS, I'M LOOKING LIKE 10 WEEKENDS, 10 UNIQUE, NOT WE RAN IT OUT THROUGH FOUR OR FIVE DAYS.
'CAUSE WE HAVE A CONTRACTUAL THING FOR INSTANCE.
AND SAY YOU GUYS HAD TO HIT 10 EVENTS.
I DON'T KNOW THAT ANYBODY'S THINKING YOU'RE GONNA HOLD LIKE A WEEK OF EVENTS AND GO YEAH THE SAME EVENT WAS EVERY NIGHT AND THAT'S THAT THAT FULFILLED A CONTRACT FOR THE YEAR.
CAN YOU ABOUT THAT GRAPH ON SOCIAL MEDIA, DID YOU SAY THIS WAS THE SPIRIT OF A GAIN SPIKE OR THIS WAS A FLOOZY SPIKE? SO IT'S BECAUSE I'M WITH CUSTOMER THOMPSON.
I'D LIKE TO SEE THAT'S, THAT'S OUR GAME.
SO THOSE NUMBERS ARE THIS YEAR VERSUS LAST YEAR OR THIS WEEK VERSUS THE PREVIOUS WEEK OR WHAT, WHAT ARE YOU UP? I CAN PULL YOU THE FALL.
I DON'T HAVE THAT ON HERE RIGHT NOW.
YOU GOTTA JUST KNOW THAT BECAUSE YOU SAID WE'RE UP 1000%.
YOU OUGHT TO KNOW THAT'S ONE DAY OVER ONE DAY, ONE YEAR OVER YEAR, WEEK OVER WEEK.
SO WE ROLLED OUT, SO OCTOBER 21ST THERE'S NO ACTIVITY 10 DAYS LATER.
THEY STARTED OUT ABOUT A WEEK BEFORE.
SO WHERE'S THE FLUS IN THE PRIOR TO THAT? BECAUSE WEREN'T THEY? YEAH, THERE'S ANOTHER ONE THAT'S THE FLOOZIES.
UH, IT'S UH, IN THE BEGINNING OF THAT OCTOBER ZONE.
SO WHAT WOULD HAPPEN IS WE WENT TO GO RUN THOSE ADS AND WE COULDN'T.
SO THAT'S ANOTHER REASON WHY THEY WEREN'T.
'CAUSE I MEAN AGAIN, NO ONE READ ADS THROUGH YOUR CHANNEL OR I GUESS THE PREVIOUS MANAGEMENT, THEY WOULDN'T, THEY WOULDN'T LET YOU RUN.
YOU CAN'T, YOU GET LIMITED HOW MUCH MONEY YOU CAN SPEND.
WE WERE, AND THEN WE STARTED RUNNING $900 A DAY.
BUT THAT'S WHAT WEEKS TO GET THAT ON LOCK.
SO THAT'S ANOTHER THING THAT HURT US WITH FLOOZIES AND IT WAS AN UNFORTUNATE LEARNING SITUATION OF TRYING TO ROLL OUT LIKE HIGHER END SPENDS AND WE WEREN'T ABLE TO DO IT.
SO THEN WE USED FLOOZIES TO WORK OUT ALL THOSE KINKS AND GET ALL THESE NEW DATA POINTS THAT WE DID NOT HAVE ANYTHING CREATED ON OUR OWN OR GIVEN TO US.
AND THEN WE USED THAT TO CREATE THAT SPIKE THERE.
DID YOU HAVE ACCESS TO THE, TO THE SOCIAL MEDIA PLATFORMS WHENEVER YOU SIGNED THE CONTRACT BACK? NO.
SO YOU JUST, WHENEVER THE FLUES CAME OUT, WE GOT IT LIKE A, BUT WE STARTED GETTING ONBOARDED ONTO LIKE MAYBE A MONTH OR TWO BEFORE IT JUST DID WAS OUTTA OF NECESSITY WASN'T SOMETHING THAT WE REALLY, UH, STARTED.
SO YOU GOT PUMPING MONEY THROUGH OR TWO BEFORE AND THEN WHEN THE FLUES UH, UH, I'M SAYING A MONTH OR TWO BEFORE THE FLUES.
BUT HOW COME YOU DIDN'T DO IT JUST FOR THINGS AREN'T MAKING SENSE TO ME.
SO YOU FIND OUT ON THE FLUES, HEY WE CAN'T EVEN ADVERTISE THIS THING.
WELL SO THE ISSUE IS WAIT, AM I RIGHT IN SAYING THAT? LIKE YOU FOUND OUT ABOUT THE FLUES? YES.
HEY, OKAY BUT YOU HAD AN EVENT PRIOR TO THAT THAT GOT CANCELED THE WEEK BEFORE.
SO IF SOMETHING TELLS ME YOU SHOULD HAVE KNOWN IN AUGUST FOR THAT EVENT WE WOULD PAY OR A LABOR DAY EVENT.
WE CAN'T ADVERTISE, WE WERE GONNA SLOWLY START ROLLING OUT DIGITAL ADS.
BUT THAT WAS GONNA BE A HEAVY RADIO AD UH, CAMPAIGN BECAUSE UH, THE LATIN MARKET RESPONSE VERY HEAVY TO UH, RADIO.
SO IT WAS GONNA BE A MUCH LOWER LEVEL DIGITAL CAMPAIGN, WHICH I DO HAVE A FULL DECK FOR THAT IF YOU'D LIKE TO SEE WHAT WE'RE GONNA DO.
SO I'M GONNA ASK YOU GUYS TO COME BACK ON DECEMBER 3RD AND THE COUNCIL WILL TAKE A NEW VOTE AND SEE IF YOU WANT TO CONTINUE OR NOT.
DECEMBER 3RD, WHAT'S THE NEXT MEETING? WELL, DECEMBER 8TH IS DECEMBER, WHATEVER THE FIRST THURSDAY, WHICH CAN'T BE DECEMBER 8TH BECAUSE THERE'S ONLY SEVEN DAYS.
SO WHAT'S THE FIRST THURSDAY IN DECEMBER? I THINK YOU, I THINK YOU'RE SAYING THAT THERE'S AN EVENT ALREADY SCHEDULED IN DECEMBER.
DECEMBER 8TH IS SPIRIT OF ORDAINED.
SO IT WOULD MAKE NO SENSE TO EVEN TAKE ACTION NO MATTER WHAT IT WOULD BE UNTIL AFTER THAT EVENT.
MIKE, YOU CAN, IT'S A 30 DAY NOTICE.
AND WHAT I'M WANTING IS JUST HOW ABOUT THIS, HOW ABOUT I FINISH AND THEN WHEN THE TIME COMES YOU CAN, YOU CAN VOTE HOWEVER YOU WANT.
I'D LIKE YOU GUYS TO DO IS COME BACK AND GIVE US MORE DETAILED PLANS, WHICH YOU'RE GONNA DO ON 2024.
SOMETHING THAT YOU CAN BE HELD ACCOUNTABLE FOR.
AGAIN, BECAUSE I GOT A WHOLE DECK THAT YOU TOLD US IN APRIL AND NONE OF IT HAPPENED.
[00:45:01]
AND SO WHAT I'D LIKE TO SEE IN DECEMBER IS HERE'S WHAT WE ARE GOING TO DO IN 2024 AND IF YOU GUYS STICK WITH US, HERE'S THE PENALTY FOR NOT FOLLOWING THROUGH.BECAUSE IF WE COME BACK THE SAME TIME IN 2024 AND YOU'RE LIKE, WELL WE HAD THIS HAPPENED, THIS HAPPENED, WE KNOW ABOUT THIS AND WE ONLY HAD TWO EVENTS.
THEN IT'S LIKE I SAID, WE'RE TWO YEARS INTO DOING THIS.
AT SOME POINT I THINK SOMEONE AT THE CITY HAS GOTTA DECIDE WE HAVE PROFESSIONALS AND YOU TWO GUYS OR WE DON'T.
SO THAT'S WHAT I'M LOOKING FOR IN DECEMBER IS 'CAUSE VERBAL STUFF IS GREAT, RIGHT? BUT WHEN YOU TELL US SOMETHING, SOME PEOPLE ON COUNCIL, I LIKE TO SEE THINGS IN WRITING AND SOME KIND OF METRICS.
SOME WAY WE CAN GRADE YOU AS THE MANAGERS OF OUR SOCIAL MEDIA ACCOUNTS AND MANAGERS OF OUR AMPHITHEATER.
'CAUSE OUR DEBT SERVICE IS LIKE A MILLION DOLLARS A YEAR PAYING FOR THAT.
SO WHENEVER YOU GUYS GOT, BRING IT IN DECEMBER SO THAT SOME OF US, ME MAYBE, MAYBE THE ONLY ONE CAN SIT THERE AND GO, OKAY, I THINK THESE GUYS OUGHT TO KEEP GOING.
AND IF YOU DON'T HAVE IT, THEN MAYBE WE SAY, HEY, AT THE END OF THE YEAR WE FIGURE OUT A WAY TO PART WAYS WE'LL FIGURE OUT SOMETHING ELSE.
WELL THE CONTRACT WE SIGNED IN MARCH OR IN MAY, RIGHT? SO DOESN'T WHEN DOES IT EVEN COME BACK UP AGAIN? I'M JUST 25.
SO 30 DAY OUT OR IS IT 30 OR 60 DAY OUT? I CHECK I THINK 60, 60 DAY OUT.
SO THIS IS TODAY END OF THE YEAR.
AND AGAIN, I'M NOT, I'M NOT SUGGESTING WE CANCEL IT NECESSARILY.
I'M SUGGESTING ADVANTAGES OF A CITY ASSET IN THE AMPHITHEATER COME UP WITH A BUSINESS STRATEGY.
'CAUSE I DON'T THINK THIS SLIDESHOW WOULD'VE WORKED AT LIVE NATION.
I THINK THE LIVE NATION PEOPLE WOULD'VE SAID, HEY GUYS, I NEED SOME DEEP DETAILS.
DO DECEMBER 14TH BECAUSE THEY'RE PROBABLY GONNA BE PREPPING FOR THAT.
BUT I'M LOOKING LIKE WHAT YOU WOULD SHOW YOUR BOSSES, WHAT YOU'RE GONNA SHOW, UH, WHOEVER THE TOP PERFORMER IS, HERE'S WHAT WE'RE GOING TO DO, HERE'S THE TICKET SALES WE ARE STRIVING TO GET AND HERE'S HOW WE'RE GONNA GET IT.
AND THAT'S WHY I'M LIKE, I DON'T, THE FIRST REAL EVENT IS DECEMBER 8TH.
SO I'M LIKE, HOW CAN YOU EVEN EVALUATE ANYTHING BEFORE THE FIRST REAL EVENT? SO THAT'S WHY I'M SAYING, SO IF YOU'RE GONNA DO THAT, THEN LET'S AT LEAST DO IT DECEMBER 14TH.
WELL I WANNA WAIT ANOTHER WEEK 'CAUSE I DON'T KNOW WHAT THE DATE IS.
HOW MANY, IT'S EASIER FOR ME 'CAUSE IT'S BEEN SIX MONTHS.
AND I HAVE, I HAVE BROKEN PROBLEMS. ACTUALLY NOT ME, TO BE HONEST WITH YOU.
THE CITIZENS OF HU GONNA BE CLEAR.
THEY HAVE BROKEN PROMISES 'CAUSE YOU GUYS CAME UP AND SAID ALL THESE THINGS.
AND WE ALSO SAID THAT THIS SIX MONTHS, THE REASON WE TACKED IT ON IS TO BUILD THIS OUT AND MAKE IT WORK.
IN FACT, WHAT I, WHAT I COULD DO IS TO SHOW YOU, WE I'M, I'M WILLING TO PLAY YOUR GUYS' PRESENTATION 'CAUSE IT WAS LIKE FIVE MINUTES AT THE NEXT MEETING AND THEN YOU GUYS CAN SEE EXACTLY WHAT YOU SAID.
'CAUSE AGAIN, I LISTENED TO IT AGAIN TODAY.
I TOOK NOTES AND I WASN'T HAPPY THEN.
'CAUSE I THOUGHT YOU GUYS ARE GREEN, HAD A LOT OF GREAT IDEAS, BUT I'M LOOKING FOR CONCRETE THINGS BECAUSE WE CAN'T AFFORD LEARNING ON A JOB IN HU 'CAUSE WE'VE SCREWED ENOUGH STUFF UP OVER THE YEARS.
WE NEED TO START MOVING FORWARD.
IN MY MIND, I'M A LITTLE MORE DIRECT, A LITTLE MORE MEAN THAN EVERYBODY.
BUT I KNOW THE PEOPLE I REPRESENT, THEY WANT STUFF DONE.
AND THEY REALLY DON'T CARE IF IT'S YOU GUYS OR ANYBODY ELSE.
THEY WANT SOMETHING DONE AND THEY WANT IT DONE NOW.
BUT TO BE FAIR, YOU ARGUED ON THE DAIS AT THAT POINT THAT YOU DIDN'T WANT TO DO IT BECAUSE THE ROAD WASN'T READY AND YOU DIDN'T WANT ANY LARGE EVENTS IN THIS WHOLE TIME AND THAT YOU WANTED US TO DO NOTHING AND WAIT FOR TWO YEARS BEFORE 37 WAS DONE, WAS NOW YOU'RE COMING BACK AND SAYING, WELL YOU DIDN'T FILL UP ALL THE ROADS IN SIX MONTHS AND THE ROAD AND, AND ALL THAT STUFF.
I'M LIKE, YOU CAN'T, YOU CAN'T TALK OUT BOTH SIDES OF YOUR MOUTH.
WHAT I TOLD THEM IS, IS I WANT, AND THEN YOU PUT THIS IN, I WANNA PLAN TOO ON WHAT WE'RE GONNA DO WHEN WE TEAR UP THAT ROAD.
BECAUSE IF JAMES GETS AROUND TO BUILDING A ROAD AND ONE 30 SEVEN'S TORE UP AND YOU GUYS GOT A BUNCH OF PEOPLE BOOKED, HOW ARE YOU GETTING 6,000 PEOPLE IN AND OUTTA THE PARK? WELL I'LL ALSO SPEAK TO THAT THOUGH, IS YOU, YOU DID SAY THAT UM, YOU THOUGHT IT WAS PREMATURE AND YOU WANTED TO WAIT TWO YEARS.
BUILT OUT AND YEAH, ON THINGS LIKE NOT HAVING POTABLE WATER, WHICH THE PARK DOES.
SO THERE WAS THINGS LIKE THAT THAT ALSO OCCURRED AS WELL.
I, I, AND I DON'T BACK DOWN FROM THAT BECAUSE IF YOU GUYS HAVE AN EVENT WITH 6,000 PEOPLE AND HE'S GOT THE ROAD TO UP, I HAVE YET TO SEE THE PLAN.
YOU'RE GONNA GET ALL THESE PEOPLE IN 'CAUSE YOU KNOW WHO THEY'RE GONNA COMPLAIN TO.
THEY'RE GONNA COMPLAIN TO US AND WE'RE GONNA GO WELL THAT'S THAT.
ALSO, THIS IS THE, TO THE POINT OF LIKE WORKING TOGETHER, RIGHT? IS I CAN'T PLAN FOR IT UNLESS I KNOW WHEN THE ROAD'S GONNA GET RIPPED UP.
I'VE BEEN ASKING FOR TONS OF THIS INFORMATION FOR MONTHS AND THE CITY DOES.
I NO ONE KNOWS WHEN THAT ROAD'S GONNA BE RIPPED UP.
YOU GUYS, WE GET COMMUNICATION GOING, IT STALLED BECAUSE OF THE INTERSECTION 1660 SOUTH AND IT DO COMING BACK THAT, I MEAN WHAT WE HEARD, WE GOT THAT INFORMATION THROUGH MATT RECTOR, BUT THOUGH ONE HAS THE ANSWER OF WHEN THAT'S PHYSICALLY GONNA HAPPEN, SAME THING HAPPENED TO THE HIGHWAY BYPASS, WHICH IS BUILT NOW THAT GOT DELAYED AND PEOPLE WEREN'T SURE BECAUSE THE UTILITIES GOT IN THE WAY OF WILCO.
[00:50:01]
SO LIKE THERE'S ALL THESE, HOW ARE YOU GUYS PLAYING BIG EVENTS IF YOU DON'T KNOW WHEN WE'RE BLOWING EVERYTHING UP AND WELL THAT'S KIND OF WHAT WE NEED TO WORK TOGETHER ON.AND THAT'S PART OF WHAT WE'RE DOING THIS YEAR IS, YEAH, WE REALLY APPRECIATE MORE TRANSPARENCY FROM THE CITY SIDE.
WHAT I APPRECIATE IS DIRECT TALK BECAUSE I'VE BEEN, WE CAN HELP GET THAT COMMUNICATION FLOW.
I WE ARE THE MOST TRANSPARENT GUYS.
PUT THAT ITEM ON THE AGENDA WITH YOU GUYS TO WHERE WE'LL HAVE STAFF COME UP AND TELL US EXACTLY WHERE WE'RE AT ON 1 37, THE TIMELINE.
'CAUSE MATT'S BEEN DOING A LOT BETTER JOB IN MY OPINION OF HAVING THINGS.
WE'LL GET ALL THAT DONE TO WHERE, I MEAN IF YOU'RE NOT GETTING IT FROM THE CITY STAFF YEAH THEN THAT'D BE A HUGE HELP.
SEND ME A MESSAGE AND WE'LL GET IT.
WE'LL GET THE CONVERSATION ROLLING UH, BECAUSE WE GOTTA GET SOME DONE.
WE'LL WE'LL ASK AND THEN WE DON'T GET ANSWERS BACK AND THEN IT'S JUST A GUESSING GAME AND GUESSING TURNS INTO TIME.
TIME TURNS INTO MONEY, THEN MONEY AND TIME TURN INTO COMPLAINTS, YOU KNOW? AND THAT'S, UH, YEAH WE WE'RE HAPPY TO CONTINUE TO PROVIDE INFORMATION.
WE JUST ASK FOR THE TIME TO BUILD IT, ESPECIALLY AS PEOPLE THAT ARE SELF-FUNDING AND ARE NOT BEING COMPENSATED.
WHICH I DON'T THINK YOU'RE GONNA FIND ANOTHER COMPANY GOING TO DO THAT.
NO, BUT I DO APPRECIATE HEARING SOME OF THE STUFF YOU'RE NOW, WE'RE GETTING SOMEWHERE WITH, SO WE'LL GET YOU, WE'LL WORK TO GET YOU ANSWERS AND THINGS BECAUSE THAT'S NOT FAIR TO YOU GUYS.
'CAUSE I'M GONNA RAIL ON YOU AND THEN YOU GUYS ARE LIKE, I CAN'T DO NOTHING, DON'T WANT YOU RESPONDING MY EMAILS.
I DIDN'T HEAR THAT YOU'RE SENDING EMAILS AND YOU'RE NOT GETTING ANY RESPONSES.
WHAT I HEARD WAS IT WAS NOT KNOWING THE RESPONSES.
THERE'S A LOT OF, WE HAVE NO IDEA.
SO PEOPLE, SO YEAH, THAT'S WHAT I'M HEARING GOT RESPONSES RESPONSE BECAUSE TEXT HASN'T GIVEN US, THAT'S WHY THIS WASN'T AN ATTACK.
THIS WAS, WHICH IS EXACTLY THE RESPONSE THAT WE GOT FROM THAT RECORD IN OUR LAST UPDATE.
WE'RE NOT SAYING PEOPLE ARENT DOING THEIR JOB, IT SAID WE'RE WAITING ON TEX STOCK.
SO IF YOU'RE GETTING THAT SAME ANSWER EXACTLY.
THAT'S THAT, THAT WAS WHAT I MEANT IS SO THERE IS CONSISTENCY, THERE IS TRANSPARENCY HAPPENING.
WE'RE JUST NOT THAT IT'S THE UNKNOWN AND SO I THINK THAT'S, AND I APPRECIATE THAT.
YOU KNOW THE OTHER THING IS, YOU KNOW, I KNOW SOME PEOPLE WILL BE LIKE, I WANT IT TO BE THIS WAY, BUT I'D RATHER THE FIRST ONE BE A SUCCESS INSTEAD OF PEOPLE GETTING A BAD TASTE AND THEN YOU HAVE ONE OPPORTUNITY AND YOU SCREW IT UP JUST 'CAUSE YOU WERE TRYING TO HIT 10 IN A CERTAIN TIME PERIOD.
THAT'S BECAUSE WE'RE TRYING TO BUILD SOMETHING LONG-TERM THAT'S GONNA BE GOOD FOR THE CITY.
AND I UNDERSTAND AND YES, WE NEED TO HAVE THE DISCUSSION SO WE HAVE A A LONG-TERM PLANNING.
I WOULD SAY THOUGH, CAN WE HAVE PART OF IT? JOIE, CAN WE DO PART THIS SINCE THIS DISCUSSION PROBABLY NEEDS TO BE AN EXEC SO WE CAN DO NDA STUFF BECAUSE OTHERWISE WE'RE NOT GONNA BE ABLE TO GET TO WHAT WE NEED TO TALK ABOUT.
WE'LL WORRY ABOUT HOW WE, YOU NEED TO GO LOOK AT THOSE AND MEETINGS ACT WHEN IT COMES.
DEFINITELY SOME OF THE THINGS, IT'S GOTTA BE ECONOMIC DEVELOPMENT TO COME BACK HERE, BUT IF YOU CAN FIND A CODE AND SEND IT OUT AND WHAT ALLOWS US TO COME BACK AND TALK ABOUT PUTTING ON A CONCERT, UM, 5, 5, 1, WHATEVER.
ALRIGHT, WE GOTTA GET DOWN THERE 6 52.
BUT YEAH, SO PLAN ON THIRD THURSDAY OF DECEMBER, OKAY, BECAUSE OF CHRISTMAS.