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[1. CALL SESSION TO ORDER]
CITY COUNCIL WORK SESSION FOR THURSDAY, FEBRUARY 5TH, 2026 TO ORDER.WE'LL START WITH ROLL CALL COUNCILOR WARNER.
[3.1. Hippos Helping Hippos: Continued Discussion of Community Partnerships for City Events and Programs. (Kristi Barnes)]
ONE HIPPOS HELPING HIPPOS CONTINUE DISCUSSION OF COMMUNITY PARTNERSHIPS FOR CITY EVENTS AND PROGRAMS. WE HAVE FOUR HERE.WE CAN CONTINUE, BUT WE CAN'T.
UH, GOOD EVENING, MAYOR AND COUNCIL.
UH, THE C BARNES COMMUNITY CULTURE OFFICER FOR THE RECORD.
WE, UH, AS DIRECTED ARE BRINGING THIS TOPIC BACK.
THIS WAS FIRST PRESENTED JANUARY 22ND.
AND SO THE SLIDE DECK WE HAVE HERE IS THAT SAME MM-HMM.
UM, WE DO HAVE SOME MORE INFORMATION, BUT I WILL FIGURE, TALK MORE ABOUT THAT.
SARAH ANTE, EXECUTIVE DIRECTOR OF COMMUNITY SERVICES FOR THE RECORD, UM, I WASN'T HERE AT THE INITIAL MEETING THAT WE HAD.
I WAS, UM, ILL, UH, BUT I WAS, UH, LISTENING IN TO MAKE SURE THAT WE CAPTURED ANY DIRECTION THAT WAS DONE OUR WAY.
UM, THE DIRECTION THAT WE TOOK AWAY FROM THE PREVIOUS WORK SESSION, UH, WAS TO KIND OF TAP INTO OUR COUNTERPARTS AT THE CITY OF GREENVILLE AND SEE HOW THEY RUN THEIR PROGRAMS. UM, A BIT OF A TIGHT TURNAROUND, UH, BUT WE WERE ABLE TO GET ON THE SCHEDULE FOR BRI GILLUM.
UH, SHE'S WITH THEIR TOURISM DEPARTMENTS.
UH, AND ESSENTIALLY WE WANTED TO HELP YOU FACILITATE, UH, THE DISCUSSION THAT WAS ONGOING, UH, BY GIVING YOU THE FACTS THAT WE WERE ABLE TO DISCERN FROM HER AND HOW THEIR PROGRAMS ARE RUN.
THE HANDOUT WE NEED Y'ALL IS JUST A, IT'S A QUICK RUNDOWN OF THE LOGISTICS OF HOW THEY WORK.
UH, SO WE CAN KIND OF RECOGNIZE THAT, UH, WE'VE GOT KIND OF AN APPLE TO ORANGES COMPARISON IN SOME AREAS BETWEEN HOW THEY FUNCTION, HOW WE FUNCTION, BUDGETS, FTES, ALL OF THOSE THINGS.
UM, I DON'T WANNA HAVE TO READ THEM, UH, DIRECTLY TO Y'ALL, BUT THEIR, THEIR OVERALL FISCAL BUDGET FOR THEIR PARKS, RECREATION AND TOURISM DEPARTMENT, UH, IS RIGHT AROUND $13.7 MILLION.
UM, THEIR POPULATION IS AROUND, I THINK, 72,000.
UM, THEY, THEY MIRROR US VERY SIMILARLY IN TERMS OF, UH, OVERALL DEMOGRAPHICS FOR AGE, HOUSEHOLD COMPOSITION, THOSE TYPES OF THINGS.
UM, THEIR DEPARTMENT DIVISIONS AND STAFFING.
THEY HAVE A SPECIAL EVENTS DIVISION AND A TOURISM DISTRICT DIVISION.
THEY HANDLE THE MAJORITY OF THE, UH, IMPLEMENTATION OF THEIR PROGRAMS THAT ARE CONSIDERED SPECIAL EVENTS.
SO, UM, YOU CAN SEE ON THE PAGE THERE, THEY'VE GOT SEVEN FTES AND THE SPECIAL EVENTS DIVISION.
THEIR TOURISM DISTRICT DIVISION HAS 16 FTES.
UM, AND THE CORRELATING BUDGETS ARE 691 K AND 2 MILLION, UH, RESPECTIVELY.
UH, THE RECREATION DIVISION, I DID KEEP IN THERE JUST FOR REFERENCE BECAUSE, UM, THE RECREATION DIVISION RUNS ALL OF THEIR, UH, LEAGUE SPORTS PROGRAMS, THOSE TYPES OF THINGS.
UM, THEY HAVE 19 FTES, AND THAT'S A $2.1 MILLION BUDGET.
SO, UM, PRETTY, PRETTY BIG FOR A CITY, THEIR, THEIR SIZE POPULATION WISE.
UM, MOVING FURTHER DOWN, THEY HAVE TWO SEPARATE FUNDING TYPES THAT THEY USE FOR THEIR EVENT MANAGEMENT, THEIR GENERAL FUND, OF COURSE, THAT FUNDS THE FTES AND EVERYTHING THAT COMES ATTACHED TO YOUR FTES.
UH, AND THEN BEYOND THAT, UH, THEY'VE GOT A SEPARATE EVENT, EVENT MANAGEMENT FUND.
UM, FOR FY 26, THEY'RE PREDICTING THAT TO BE ABOUT $978,000.
UM, I LISTED A COUPLE OF THE SOURCES, AND I DO HAVE THEIR BUDGET PAGE PULLED UP SO I CAN, UH, DIG IN A LITTLE BIT FURTHER IF WE NEED TO.
UH, BUT THE MAJORITY OF THAT EVENT MANAGEMENT FUNDS, UH, THAT THE FUNDS THAT GO INTO THAT FUND LOT, I'M JUST GONNA SAY FUNDS SEVERAL TIMES HERE, UH, ARE REVENUES FROM THE EVENTS THAT THEY PUT ON.
UH, IF WE GET FURTHER DOWN IN THE TYPES OF EVENTS, THEY HAVE CITY, CITY OWNED AND OPERATED EVENTS.
SO THEY DO, UM, SOMETHING SIMILAR TO A, A FARMER'S MARKET.
THEY'VE GOT A FIRST FRIDAY EVENT, UH, THINGS THAT JUST ARE REGULARLY OCCURRING IN THEIR PORTFOLIO.
UM, THOSE ARE ALL MANAGED, FUNDED, UH, BY THEIR, THEIR CITY TEAM.
THEY DO HAVE A LOT OF BIGGER EVENTS.
UM, SO FOR INSTANCE, THEY HAVE A, A JAZZ FESTIVAL THAT'S SOMETHING NEW THAT THEY'VE JUST PUT ON.
UM, THEY HAVE AN, AN ARTIST HERE, ART FESTIVAL THAT FALLS UNDER THE CATEGORY OF SPONSORED EVENTS.
SO WITH THOSE, UM, THEY HAVE A BIT OF AN INTERESTING RELATIONSHIP.
SO IF WE REWIND A LITTLE BIT, UH, IN OUR DISCUSSIONS, WE ASKED HOW A NEW EVENT GETS ON THE CALENDAR FOR ONE OF THE SPONSORED EVENTS.
UM, IN OUR HEAD, WE WEREN'T SURE IF THE SPONSOR CAME IN AND SAID, HEY, WE WANNA DO THIS EVENT.
CAN YOU HELP US? UM, IT'S KIND OF THE OPPOSITES THEY GO THROUGH.
UH, FOR THE JAZZ FESTIVAL, UM, THEY GO THROUGH LIKE THREE TO FIVE YEARS OF COMMUNITY SURVEYING.
UM, THEY DO MARKET STUDIES, UH, ALL SORTS OF THINGS TO FIGURE OUT WHAT THE COMMUNITY WANTS.
AND THEN BEYOND THAT, WHAT SPONSORSHIPS ARE AVAILABLE TO HELP WITH THAT, ONCE THAT IS UP AND RUNNING.
SO THE JAZZ FESTIVAL, AGAIN, FOR AN EXAMPLE, THE CITY IS THEN THE CONTRACTED PARTY THAT
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PUTS, PUTS ON THE EVENT.SO IT'S A LITTLE BIT OF A DIFFERENT RELATIONSHIP.
UM, THEY ESTABLISH THOSE, UH, CONTRACTUAL RELATIONSHIPS.
UM, COUNCIL VOTER THO LOST TRAIN OF THOUGHT THERE.
UM, THEY ESTABLISHED THE CONTRACTUAL RELATIONSHIPS.
SO IT IS A LITTLE BIT DIFFERENT.
UM, RATHER THAN THE CITY SAYING, WE WANT A JAZZ FESTIVAL AND FINDING A VENDOR TO RUN IT, THEY HAVE ALL OF THIS LEAD UP GAUGING PARTICIPATION, SPONSORSHIP, THOSE THINGS.
AND THEN ESSENTIALLY THE SPONSORS ARE THE ONES WHO ARE PAYING FOR THE EVENT.
AND THEN THE CITY STAFF, ALL OF THOSE FTES ARE THE ONES RUNNING THE EVENT.
NOW, THE EXTENT TO WHICH THEY'RE RUNNING THE EVENT CAN VARY.
UM, IF IT'S SOMEBODY WHO HAS, OR A COMPANY THAT HAS NO INTEREST IN ACTUALLY RUNNING IT, THEY MIGHT DO THE WHOLE NINE.
SO THEY'RE GOING THROUGH THE SPECIAL EVENT, PERMITTING, MARKETING, ALL OF THOSE THINGS.
UH, THEY DO HAVE INSTANCES WHERE COMPANIES COME IN AND THEY WANNA HANDLE THEIR OWN MARKETING.
SO MAYBE THEY'RE PRINTING THE SIGNS AND CITY OF GREENVILLE'S JUST HANGING THE SIGNS.
UH, SO THAT CAN KIND OF VARY FROM, UM, EVENT TO EVENTS.
UH, BUT THAT IS THE LARGELY HOW THEY'RE, THEIR BIGGER OPERATIONS ARE GOING.
UM, NOW THEY WERE REALLY BIG ON THE RECRUITMENT AND REWARD OF VOLUNTEERS.
THAT'S THE TERM THAT THEY USED FOR THE CITY OPERATED EVENTS.
IT WAS LARGELY INDIVIDUAL VOLUNTEERS THAT THEY SOURCED THROUGH THEIR VOLUNTEER PLATFORM.
UM, I DID ASK ABOUT SOME OF THE TICKETING AND HOW THAT STUFF WORKED FOR THEIR INDIVIDUAL VOLUNTEERS.
REWARDS ARE TYPICALLY, UM, A TICKET INTO THE EVENT, UH, AND THEN, UH, FOR POSSIBLY A T-SHIRT FROM THE EVENT.
AND THEN DEPENDING ON HOW THE EVENT IS STRUCTURED, THEY MIGHT GET ACTUAL PHYSICAL TICKETS THAT ARE THEN REDEEMABLE FOR, UM, THINGS THAT ARE GOING ON WITHIN THAT EVENT ITSELF.
SO THEY HAVE THEIR FIRST FRIDAY MARKET TYPE THING.
UM, VOLUNTEERS HAVE A SHIRT THAT THEY GET AND THEN THEY EACH GET ONE TICKET.
THAT TICKET IS, UH, ELIGIBLE TO BE TRADED FOR, UM, I THINK BEER, WINE OR A PEPSI PRODUCT.
THEY HAVE A COUPLE OF, UH, PARTNERSHIPS WITH PEPSI.
AND THEN ALL OF THE TICKETING REWARDS ARE SPONSORED.
SO BY LOCAL BUSINESSES, THOSE TYPES OF THINGS.
UM, ON THE OTHER END, FOR THE CORPORATE SPONSORED EVENTS, IT IS SIMILAR BUT ALSO A LITTLE BIT DIFFERENT.
SO A LOT OF THOSE CORPORATE SPONSORED EVENTS, THEY ARE LOOKING TO MAKE REVENUE.
UM, FOR THE MOST PART, WHEN THEY HAVE GROUPS COME IN, THOSE GROUPS ARE ALLOWED TO SET UP A TIP JAR AT, UM, YOU KNOW, WHICHEVER ASPECT THEY'RE WORKING.
SO IF THEY'RE SELLING POPCORN OR CONCESSIONS OR, UM, WHATEVER THAT MIGHT BE THE WORD IN THE T-SHIRT BOOTH, UH, THEY ALLOW THEM TO PROVIDE TIPS IN A TIP JAR OR THEY ALTER THEIR CREDIT CARD MACHINES WHERE ANY TIPS THAT ARE MADE, UM, VIA CARD PAYMENT WILL THEN GO TO THE ORGANIZATION THAT'S VOLUNTEERING THERE.
UM, THERE ARE INSTANCES IN WHICH THEY HAVE LARGER ORGANIZATIONS COME IN AND THE SPONSORING ENTITY WILL THEN ESSENTIALLY PAY THOSE VOLUNTEERS FOR THE TIME THAT THEY LOGGED AT THE EVENT ITSELF.
UM, BUT AGAIN, THOSE, THOSE PAYMENTS AREN'T COMING DIRECTLY FROM THE CITY FUNDS.
THAT'S SOMETHING THAT'S WORKED OUT IN THAT CONTRACT NEGOTIATION STAGE WHEN THE CITY IS COMING IN TO RUN THAT EVENT FOR THEM.
UM, SO IT'S, IT'S, THERE'S A LOT OF MOVING PARTS THAT ARE ONGOING WITH SOME OF THEIR EVENTS THERE.
UM, BUT FOR THE MOST PART, THEY ARE AT THE CITY STAFF LEVEL, A VERY, I WAS ACTUALLY, I WAS REALLY IMPRESSED, UM, A VERY SOPHISTICATED GROUP OF PEOPLE IN WHAT THEY DO AND, AND HOW THEY DO THINGS.
SO THAT'S KIND OF PAINTING WITH A BROAD BRUSH OF WHAT WE LEARNED IN THE, THE 30 MINUTES.
UM, UH, OUR COUNTERPART WAS VERY GRACIOUS IN ANSWERING OUR QUESTIONS.
WE KIND OF JUST FIRED AWAY AT OUR, UM, TRYING TO GET AS MUCH INFORMATION AS WE CAN.
BUT, UM, THAT IS FOR YOU TO CONSUME AND FACILITATE DISCUSSION.
AND IF YOU HAVE ANY QUESTIONS THAT WE'RE ABLE TO ANSWER, UH, WE'RE MORE THAN HAPPY TO.
BUT THAT WAS WHAT WE WERE ABLE TO, TO GLEAN FROM THAT CONVERSATION.
I DON'T KNOW IF I WAS VOLUNTEERED AT A CORPORATE EVENT OR A WHAT EVENT WE WOULD NO.
BUT I DO KNOW THAT FROM A CITY STANDPOINT, THE LEVEL OF EVENTS, THE ATTENDANCE OF THE EVENTS MM-HMM
WHERE IT MAKES ME FEEL LIKE AUSTIN DOES THE SAME THING.
YOU GO DOWN TO AUSTIN FOOD AND WINE FESTIVAL AND IT IS PACKED, BUT THEN ONCE YOU LEAVE AUSTIN, I DON'T KNOW IF ANY OTHER MUNICIPALITY THAT PUTS THAT LEVEL ON, THEY ALL HAVE LIKE ONE OR TWO THAT THEY DO.
BUT, UM, IN MY MIND, WE COULD START WITH, YOU DON'T HAVE TO USE THAT, WHAT THEY'RE DOING.
WE CAN START WITH SOME KIND OF FORM OF EVENTS AND THEN GET IT DOWN AND THEN ADD ONE, AND THEN DO STUDIES AND TAKE OVER EVENTS OR TRY TO GET AN EVENT TO MOVE TO HATO.
THAT NORMALLY WOULD'VE BEEN IN ROUND ROCK TO WHERE EVENTUALLY EVERY WEEKEND THERE'S SOMETHING GOING ON.
AND NOW INSTEAD OF ONE, ONE, YOU KNOW, THE DOWNTOWN GOING, OH, THIS IS A GREAT EVENT.
WHAT IF THAT WAS EVERY SINGLE WEEKEND? MM-HMM
BUT IT'S GOTTA BE DONE IN A MANNER TO WHERE, TO ME, STAFF DOESN'T GET BURNED OUT AND THAT YOU GROW THE STAFF AND BUDGET ALONG WITH YOUR EVENTS.
'CAUSE YOU CAN'T JUST COME IN AND START OFF SPENDING A MILLION DOLLARS A YEAR,
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BUT 20 YEARS FROM NOW, MAYBE WE DO HAVE, OR MAYBE WE DECIDE AS A COUNCIL, WE REALLY DON'T WANNA GET INTO ALL THAT.AND, BUT NOW, YOU KNOW, HAVING GROWN UP IN, IN AUSTIN, BEING ON CAMPUS FOR ABOUT 10 YEARS, I, I, UM, THERE'S A, THERE'S A WEBSITE CALLED CULTURE MAP AND CULTURE MAP AUSTIN PLUS A LOT OF STUFF.
BUT THERE'S A LOT OF THINGS THAT ARE, YOU KNOW, THAT PEOPLE HAVE SAID AUSTIN'S CHANGED, BUT THERE'S STILL A LOT OF WONDERFUL THINGS ABOUT AUSTIN.
AND, UM, I'M WONDERING IF WE COULD PIGGYBACK ON SOME OF KIND WHAT MAYOR WERE SAYING ON SOME OF THESE FESTIVALS THAT ARE ALREADY THERE THAT WOULD BE OVERFLOW.
UM, YOU KNOW, I KNOW WE DON'T HAVE A LOT OF LIVE VENUE, LIVE MUSIC VENUES HERE, BUT I KNOW WHEN WE HAD THE ASIAN FESTIVAL HERE, THAT WAS BIG ENOUGH MM-HMM
FOR SOME REASON THEY DIDN'T BACK THE NEXT YEAR.
BUT WHATEVER'S KIND OF GOING ON IN AUSTIN, DO WE WANNA LOOK AT, IT'S NOT THE ANSWER RIGHT NOW, BUT DO WE WANNA LOOK AT PIGGYBACKING ON THINGS THAT AUSTIN ALREADY HAS ESTABLISHED, YOU KNOW, WORKING WITH A, WE WANT, WE WANT TO CREATE A LOT OF MORE LIVE MUSIC VENUE, SMALL VENUES, JUST WORKING WITH A AWESOME MUSIC ASSOCIATION OR THINGS LIKE THAT.
AND, AND SEE, IN OTHER WORDS, LET THEM KIND OF DO, THEY'VE ALREADY ESTABLISHED SOMETHING THAT'S GOOD, HAS HIGH ATTENDANCE, AND, AND THERE'S, THERE'S, THERE'S A, THERE'S, THERE'S A, A HIGH QUALITY PRODUCT AND THERE'S HIGH RETURN FOR VENDORS AND FOR, FOR, UH, PARTICIPANTS.
AND THEN SEE IF WE CAN DO THAT OVER HERE AS WELL.
EVEN IF IT'S JUST SMALL VENUES, YOU KNOW, WHERE THE, YOU KNOW, LIVE MUSIC PLAYS.
UM, BUT I JUST JUST WANT TO THROW THAT OUT THERE AS IT SO THAT WAY WE CAN LEVERAGE SOMETHING THAT ALREADY EXISTS AND THEM KIND OF DO SOME OF THE MARKETING AND SAY, HEY, WE HAVE THIS OVERFLOW OVER HERE AT HUDDLE.
I WISH WE HAD A BETTER, I WISH ADAM ORAIN WAS MORE ACOUSTICALLY SET UP TO DO THESE THINGS.
BUT SOMETHING TO LOOK AT IN THE FUTURE.
AND THIS MAY BE 2, 3, 5 YEARS AWAY, BUT SOMETHING TO LOOK AT, BUT SPECIFIC ON THIS, UH, IT TALKS ABOUT CITY OF GREENVILLE.
YOU HAD PARKS, RECREATION AND TOURISM DEPARTMENT.
UM, YOU, YOU MAY OR MAY NOT KNOW THIS, UM, BUT HOW DO, I MEAN, YOU LOOK AT ALL THIS STUFF AS WHAT PART OF THIS BUDGET AND, AND CITY RESOURCES AND BOTH COSTS AND, AND PEOPLE IS FOR THE TOURISM DEPARTMENT AS OPPOSED TO JUST PARKS AND REC 'CAUSE MM-HMM
SO STAFF IS 2 MILLION JUST ON THE RIGHT.
I LOOK AT THAT'S THE EMPLOYEES, ISN'T IT? RIGHT.
THESE ARE THE EMPLOYEES THAT ARE DEDICATED TO PUTTING ON A BACK.
AND THE, THE TOURISM DIVISION, UM, FROM WHAT I GLEED, THEY KIND OF FLOAT IN, BE NOT IN BETWEEN.
UH, BUT SOMETIMES THEY HAVE THEIR HANDS ON SOME OF THE SPECIAL EVENTS RIGHT.
BECAUSE OF THE, YOU KNOW, THE PEOPLE THAT'S BRINGING TO TOWN.
UM, NOT SO MUCH ON THE RECREATION SIDE.
I KIND OF JUST PRESENTED THAT NUMBER FOR COMPARISON PURPOSES, UH RIGHT.
'CAUSE WE'VE TALKED ABOUT SOME OF THE LEAGUES AND THINGS LIKE THAT.
UM, BUT THAT'S WHERE THEY'RE ALL ONE UMBRELLA.
BUT THE, THE RECREATION DIVISION ITSELF IS ALMOST A COMPLETELY SEPARATE ENTITY.
I THINK THEY HAVE SOME SMALLER EVENTS THAT THEY PUT ON.
UH, BUT IT'S NOTHING TO THE MAGNITUDE OF, UM, IF YOU GO TO THE CITY OF GREENVILLE'S WEBSITE, THEY'RE ACTUAL EVENTS THAT ARE LISTED.
NONE OF THOSE ARE RECREATION DEPARTMENT.
THOSE ARE ALL BETWEEN TOURISM AND EVENT MANAGEMENT.
SO I, I THINK GREENVILLE IS AN EXCELLENT CHOICE.
THEY'RE STELLAR, YOU KNOW, FIVE STAR TYPE OF STUFF.
SO IF WE'RE GONNA START KIND OF LOOKING AS GREENVILLE AS A MODEL, HOW DO WE SEPARATE OUT WHAT PARTS OF THE GREENVILLE PRODUCT THAT THE CITY DOES? MM-HMM
CAN BE APPLICABLE TO CITY HUDDLE MM-HMM
AGAIN, IN THE NEXT TWO OR THREE YEARS OR, OR WHATEVER TIME.
I THINK THE, THE BIGGEST HURDLE FROM A, UM, JUST MODEL TO MODEL STANDPOINT IS THE, THE, THE LEVEL OF, UM, DEDICATED STAFF THAT THEY HAVE TO THESE ITEMS. MM-HMM
UM, THAT EXPERTISE LEVEL IS, IS DIFFICULT FOR, FOR US TO OVERCOME WITH THE, THE AMOUNT OF PEOPLE THAT WE HAVE HERE AND NOW, UM, IN THE, IN THE THE SHORT FUTURE, OUR BEST BET MIGHT BE LEVERAGING, UM, OR SEEKING OPPORTUNITIES TO LEVERAGE ANY FUNDING FROM ENTITIES WHO ARE LOOKING TO DO SOME OF THE SPONSORSHIP.
UH, BUT AGAIN, EVEN IF WE HAVE SPONSORS COME IN, WE RUN INTO SOME OF THE SAME ISSUES.
UM, GREENVILLE IS THE CONTRACTED PARTY TO PUT ON THESE EVENTS.
IF, IF WE DON'T HAVE THAT, THAT STAFF KNOWLEDGE AND AND ROBUSTNESS HERE, THEN IT'S STILL GONNA HAVE, WE'RE GONNA HAVE THE SAME ISSUE.
UM, PARTNERSHIPS MAYBE WITH, UM, OTHER MUNICIPALITIES THAT MIGHT WANNA BE DOING SOMETHING.
I KNOW YOU SAID OVERFLOW OUT OF AUSTIN, UH, BUT MAYBE IF THERE'S SOMETHING MORE LOCALIZED BETWEEN HERE, GEORGETOWN, TAYLOR.
UH, BUT IT ALL, IT ALL REALLY COMES BACK TO YOU FROM A, A, UH, COMPARISON PERSPECTIVE.
THE, THE NUMBER OF FTES AND THE EXPERTISE LEVEL THAT THEY HAVE IN-HOUSE, THAT IS THE, THE MAJOR, THE MAJOR DIFFERENCE FOR US.
UM, I WOULD LOOK AT IT LIKE THIS.
THEY HAVE THIS BECAUSE THEY'RE PUTTING ON LIKE EVENTS ARE DRAWING HUNDREDS OF THOUSANDS PEOPLE.
SO IF WE, JUST, TO ME, IF WE FOCUS STAFF'S ALREADY DOING EVENTS
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NOW MM-HMMLIKE WHEN YOU TAKE, UM, THE SUNSET BLOCK PARTY, WE'RE ALREADY DOING THEM MM-HMM
SO WE JUST SAY, OKAY, WE'RE MOVING THE MONEY AROUND AND MAKING IT, MAKING DIFFERENT DEPARTMENTS.
AND WE SAY, OKAY, WHAT EXACTLY, LIKE, I DON'T KNOW WHO PUTS THAT ON, BUT WHAT EXACTLY ARE WE DOING? WHAT'S THE TIMELINE? AND WE, WE SPEND MAYBE THIS YEAR REALLY WORKING OUT HOW THESE THINGS GET DONE.
THEN I THINK NEXT YEAR WE CAN LOOK AND GO, OKAY, WE WERE TO DO THIS.
AT THAT POINT, WE'RE NOT CHANGING FTES, WE'RE JUST MOVING AROUND.
BUT AS WE START SAYING, WELL, MAYBE WE WANNA ADD AN EVENT OR PARTNER WITH SOMEONE MM-HMM.
THEN I THINK THAT'S THE POINT WHERE WE START TALKING ABOUT ADDING FTES AND BUILDING UP.
BUT I THINK FOR THE FIRST SEVERAL YEARS, I THINK WE JUST HAVE TO WORK ON MAKING SURE WE GET BUSINESS INVOLVEMENT TO MAKE SURE THAT THEY'RE FOOTING THE BUILD.
'CAUSE I IMAGINE THESE GUYS ARE, THESE GUYS ARE MAKING, THIS IS A, THIS IS A REVENUE GENERATOR FOR THEM, RIGHT? FOR SURE.
ANY OF THEIR, UM, SPONSORED EVENTS.
SO ON THEIR WEBSITE, IT'LL BE AN EVENT THAT'S GOT SOME SORT OF CORPORATE NAME IN THE TITLE.
UM, ALL OF THOSE ARE A REVENUE GENERATOR MM-HMM
UM, BUT WHEN I LOOKED AT THEIR BUDGET, IT LOOKED TO ME LIKE THEY'RE STILL SUBSIDIZING THAT BY ABOUT 300,000.
SO THEY'RE, THEY'RE SPENDING LIKE ONE POINT, I DON'T REMEMBER 1.1 OR 1.4 MILLION, BUT THEY'RE GENERATING 1.1 MILLION.
SO THE CITY AND THE TOURISM OR WHOMEVER IS STILL INJECTING CASH MM-HMM
SO IT'S NOT, IT'S NOT MAKING MONEY AND PAYING FOR ITSELF.
BUT TO YOUR POINT, YOU KNOW, YOU'RE NOT CAPTURING ALL THE DATA ON THE A HUNDRED THOUSAND PEOPLE THAT CAME IN AND WHAT THE IMPACT WAS FOR THEM SHOPPING AND SPENDING MONEY, ALL THAT HOTEL NIGHTS, HOTEL NIGHTS, AND ALL THAT.
SO YOU'RE NOT SEEING THAT IN THEIR BUDGET.
THE, THE THING THAT STRUCK ME THE MOST, UH, TO COUNCIL MEMBER MOORE'S QUESTION WAS, UM, SARAH SAID TWO THINGS.
SHE SAID, AND I DON'T KNOW IF SHE SAID IT EXACTLY THIS WAY HERE, BUT WHENEVER WE WERE TALKING, SHE SAID, FIRST NOBODY IN GREENVILLE DOES AN EVENT ON THEIR OWN PERIOD.
NUMBER TWO, THEY DO NOT KICK OFF NEW EVENTS.
THEY DECIDE WE'RE GONNA DO A NEW EVENT, AND THEN THEY GO INTO A VERY LONG DRAWN OUT MARKET STUDY TO DETERMINE WHETHER OR NOT THERE'S, THERE'S DEMAND FOR THAT EVENT, HOW IT WILL COMPETE, WHAT TYPE OF DRAW IT WOULD HAVE, HOW WOULD THEY WOULD MARKET IT.
THEY SPEND, AND, AND SHE, I MEAN, CORRECT ME IF I'M WRONG, BUT THEY, THEY SPENT THREE TO EIGHT YEARS YEAH.
PLANNING A NEW EVENT BEFORE THEY KICK IT OFF.
AND THAT'S JUST LIKE A CALIBER THAT WOULD NEVER HAVE EVEN HAVE OCCURRED TO ME.
JUST BECAUSE THAT'S NOT BEEN MY EXPERIENCE.
SO THEY FIND THE FUNDING AND THEN THEY HAVE TIME TO FIND FUNDING AND YES.
WHEREAS GENERALLY AROUND HERE, I'M NOT SAYING CUT UP, BUT NO, SOMEONE SAYS YOU WANNA PUT ON AN EVENT, THEY'RE LIKE, ALL RIGHT, HOW MUCH DO YOU WANNA BUDGET? THAT'S BUDGET, HALF A MILLION DOLLARS.
AND BOOM, YOU GO AND A THOUSAND PEOPLE SHOW, AND NEXT YEAR IT'S 1,510 YEARS FROM NOW, YOU'RE GOT A MILLION PEOPLE SHOWING UP.
BUT IN THAT TIME, YOU SPENT MILLIONS TO GET TO THAT POINT.
THEY'RE ALMOST DOING IT DIFFERENTLY THAN WHERE, IS THERE EVEN A DEMAND FOR A JAZZ? EXACTLY.
AND IF THERE IS THAT YOU HAVE CORPORATE SPONSORSHIPS, AND ONCE YOU GET ALL THAT, THEN THERE'RE MAYBE A MINOR SUBSIDIZATION TO ME THAT THAT ONE THING IS GAME CHANGING.
BECAUSE IT'S JUST NOT THE WAY THAT I'VE SEEN AND, AND EVEN MY OWN EXPERIENCE, RIGHT? MM-HMM
GENERALLY, IT'S JUST LIKE YOU SAID, HEY, LET'S GO DO A FAJITA FESTIVAL.
OKAY, WELL LET'S GO THROUGH IT TOGETHER.
WE ROLL IT OUT AND IT'S LIKE, OH, 50 PEOPLE SHOWED UP.
THAT WAS KIND OF SAD, YOU KNOW, NEXT YEAR WE DO IT AND MAYBE A FEW MORE PEOPLE COME.
AND THEN BY THE TIME YOU GET TO YEAR 5, 6, 7, IT'S FINALLY STARTING TO KIND OF GET ENOUGH TRACTION.
BUT THESE GUYS GO ABOUT IT COMPLETELY DIFFERENT.
THEY DON'T KICK OFF A NEW EVENT UNTIL THEY'VE, THEY BASICALLY TREAT IT LIKE ECONOMIC DEVELOPMENT.
THEY DO DO A MARKET STUDY, SEE WHAT'S MISSING, IDENTIFY IT, STRATEGIZE IT, PLAN IT, ALIGN RESEARCH BUSINESS.
THEY'RE NOT GONNA PUT A EVENT ON, UNLESS THAT'S RIGHT.
IF I HAD TO GUESS, I WOULD SAY THEY'RE SHORTFALL.
THEY PROBABLY ARE MEASURING THEIR SHORTFALL RIGHT.
BY, I DON'T IF THEY GOT HOT TAXES THERE, BUT HOTEL STAYS, UM, GREENVILLE FOR SURE.
WHAT DO YOU GUYS FEEL LIKE, SO CHRIS, YOU'RE ALWAYS INVOLVED IN THESE IN SOME FORM OR FASHION.
IF, IF, IF WE WERE TO SAY, HEY, WE WANNA START OFF WITH AN EVENT TO WHERE WE WANNA SOME KIND OF HYBRID MODEL TO WHERE WE WANNA KEEP DOING IT AS A CITY, BUT WE WANT YOU OR WHOEVER TO BE SOMEWHAT OF A LIAISON TO WHERE WE, WE HAVE A SHEET, LIKE, ALL THESE THINGS GOTTA BE DONE.
UM, AND MORE PEOPLE, VOLUNTEERS TOOK ON THE WORK WHERE YOU AND STAFF WERE JUST MORE OF A HIGH LEVEL.
IS THAT SOMETHING THAT IS TOP OF YOUR HEAD YOU'RE COMFORTABLE WITH? OR IS IT LIKE, IN YOUR EXPERIENCE THAT WOULD JUST BE A FREAKING MESS? OR WHAT DO YOU THINK? I MEAN, TO BE FRANK, UH, THE EVENTS BUSINESS IS A FREAKING MESS.
UM, IT'S ALL ABOUT TIMING, COORDINATION AND THE PEOPLE AND THE PARTNERSHIPS.
THAT'S, THAT'S THE, THOSE ARE THE BIGGEST THINGS.
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UM, BUY-IN ALL OF THAT STUFF.SO AS LONG AS THERE'S TIME TO MAKE THOSE HYBRID MODELS WORK, UM, AND BUILDING OFF OF PARTNERSHIPS THAT FOR YEARS AND YEARS WE'VE BEEN BUILDING OVER TIME IN ALL DIFFERENT SECTORS, UM, I, I DEFINITELY THINK A HYBRID APPROACH IS DOABLE.
PERHAPS STARTING WITH ONE EVENT, UM, AND KIND OF USING IT AS A PILOT OR A MODEL TO, TO SEE HOW IT GOES.
WE'VE KIND OF BRAINSTORMED AS WELL, UM, AFTER OUR CONVERSATION WITH GREENVILLE.
UM, AND IT, IT'S, IT'S ALMOST LIKE WE HAVE TO STRATIFY WHAT WE CAN ACCOMPLISH WITH THE GROUPS THAT WE'RE IN CONTACT WITH.
UM, AND IN THOSE DISCUSSIONS, HAVING VOLUNTEERS COME IN TO DO SOME OF THE LABOR ASPECTS THAT ALSO INVOLVES LIKE THE TIP JAR, CREDIT CARD TIP TYPE ITEM WHERE YOU'VE GOT THOSE VOLUNTEERS COMING OUT AND ACCOUNTING FOR SOME OF THE LABOR, UM, BECAUSE THEY'RE OUT THERE, THEY SPREAD THE MESSAGE FOR, YOU KNOW, PEOPLE WHO SUPPORT THEIR ORGANIZATION TO COME OUT AND, YOU KNOW, BUY POPCORN FROM US, BUT YOU'RE ALSO GONNA SEE A CONCERT OR THE TREE LIGHTING OR WHATEVER IT MIGHT BE.
UH, WE MIGHT HAVE TO JUST BUILD THIS, UH, BUILDING OF EVENTS FROM THE, FROM THE GROUND FLOOR UP, STARTING WITH VOLUNTEER ENGAGEMENTS.
AND THEN MAYBE AS THOSE VOLUNTEERS AND ORGANIZATIONS BECOME MORE SUCCESSFUL AND THEY'RE ABLE TO DO MORE, THEN WE COULD SHIFT INTO, UH, SPONSORSHIP OPPORTUNITIES FOR SOME OF THE ITEMS THAT WE MIGHT BE SELLING AT THOSE EVENTS.
SO INSTEAD OF JUST SELLING THE COKES, GETTING TIPS, MAYBE SOMEBODY ELSE IS SPONSORING THE COKES, THEN THEY'RE GETTING TIPS.
SO WE'RE GETTING SOME SORT OF CREATING SOME SORT OF A DELTA THERE WHERE WE CAN BRING PEOPLE IN, JUST KEEP THINGS MOVING.
UM, BUT I DEFINITELY THINK IT'S ADVANTAGEOUS FOR US TO, TO BUILD THIS ONE STEP AT A TIME SO THAT WE CONTINUE TO BUILD THOSE RELATIONSHIPS.
AND THEN MAYBE FIVE YEARS FROM NOW WE HAVE SAMSUNG COME OUT AND SAY, HEY, WE WANT TO DO THIS FESTIVAL.
AND THEN WE'RE ABLE TO HAVE THE INFRASTRUCTURE IN PLACE FROM THE VOLUNTEERS TO PUT ON THE EVENT ALMOST IN THE SAME WAY THAT GREENVILLE DOES WITH THEIR GIGANTIC STAFF THAT THEY GOT FOR NATION.
YOU KNOW, LIKE WE HAD THE FOR NATION EVENT, IT FIVE YEARS THAT WE WERE SET UP, WE'D SAY, WELL, LET'S DO, LET'S MAKE SURE AND HOW MUCH YOU WANNA PUT IN.
AND BASICALLY WE CAN, WE CAN SUPPLY THE KNOWHOW MM-HMM
BUT YOU GUYS HAVE TO SUPPLY THE MONEY BECAUSE WE'RE NOT, WE'RE NOT GONNA PUT ON EVENT TO SPEND MONEY, BUT WE'RE HAPPY TO USE OUR STAFF AND OUR EXPERTISE TO MAKE SURE IT'S A SAFELY PUT ON EVENT.
IT'S SECURED PROPERLY, IT'S GOT THE PERMITS.
WE GOT THE VENDOR CONTACTS, WE GET EVERYTHING DONE, AND UH, WE KNOW HOW TO DO THE VOLUNTEERS, BUT YOU GUYS HAVE TO BE THE ONES THAT FUNDING THE TALENT AND FUNDING THE WHATEVER IT IS.
'CAUSE RIGHT NOW THAT BURDEN'S ON THE ASIAN MARKET TO DO ALL THAT, RIGHT? MM-HMM
SO THEY HAD TO COME UP WITH THE MONEY AND DO ALL THE COORDINATION.
THIS WOULD BE A VERY DIFFERENT TYPE MODEL.
THE OTHER THING THAT STRUCK ME, UM, AND I DON'T KNOW HOW MUCH YOU FOCUSED ON IT OR NOT IN, IN THIS PRESENTATION, WAS THAT LIKE THE, THE TOURISM STAFF THERE, THEY'RE HANDLING THE MARKETING, LIKE THE SOCIAL MEDIA, ALL OF IT.
LIKE THEY'RE HANDLING ALL THE COMMUNICATIONS, GETTING THE WORD OUT.
NOW, I'M SURE THAT'S PROBABLY BECAUSE THEY HAVE CURATED A FOLLOWING FOR PEOPLE WHO ARE INTERESTED IN THIS SORT OF STUFF.
SO THERE'S PROBABLY SOMETHING TO THAT TOO.
BUT, BUT THEY DON'T LEAVE LITERALLY ANYTHING TO CHANCE.
WHAT DID THEY SAY? DID YOU GUYS TALK ABOUT HOW THEY'RE GETTING THE FOOD VENDORS, HOW THAT WHOLE TICKET SYSTEM WORKS? 'CAUSE I NEVER VOLUNTEERED FOR THAT, BUT I WAS ALWAYS, NO, I ONLY, THAT'S A DREAM ON THE LADDER THAT YOU WORK YOUR WAY UP.
THE ONLY, UM, CONVERSATION WE HAD AROUND THE, THE, THE TICKETING ASPECT WAS, UM, IF YOU'RE A VOLUNTEER, YOUR REWARD COULD BE A TICKET TO THE EVENT, OR IT COULD BE, UM, TICKETS THAT ARE REDEEMABLE FOR SOMETHING GOING ON IN THE EVENT THAT YOU'RE WORKING.
SO THAT FIRST FRIDAY YOU GET A GLASS OF WINE.
UM, IF YOU ARE DOING THE JAZZ FESTIVAL, YOU DON'T HAVE TO PAY AN ENTRANCE TICKET.
SO YOU GET IN FOR FREE AND THEN DO YOUR VOLUNTEER SHIFT AND THEN LEAVE.
UM, THERE WAS NO, UM, MENTION OF TICKETS THAT ARE REDEEMABLE FOR LIKE A CASH VALUE IF YOU'RE A VOLUNTEER.
I WAS MORE FOR LIKE, WE DID A DEAL, THE FOUNDATION DID A DEAL MM-HMM
AND, AND THE SPONSORS PAID FOR EVERYTHING MM-HMM
AND SO THEN IT WAS, THE TICKETS WERE ADDED ON.
AND SO THEN TICKETS WERE GIVEN TO PEOPLE WHO HAD BEEN WHAT WE CONSIDERED BIG TIME SU UH, SUPPORTERS EARLIER MM-HMM
TO WHERE YOU'RE GIVING OUT TICKETS, BUT THE TICKET COSTS YOU NOTHING BECAUSE SPONSORS WERE PAYING FOR EVERYTHING THAT THE TICKET HOLDER WAS GETTING MM-HMM
AND SO THEN WE WERE TRYING TO FIND A WAY TO REWARDS IT SOUNDS LIKE, KIND OF SAME THING WITH VOLUNTEERS TO WHERE IF YOU HAVE AN EVENT THAT WHATEVER IT IS, IT DOESN'T COST YOU ANYTHING FOR MORE ATTENDEES, IT'S JUST EXTRA MONEY, WELL THEN YOU START GIVING THE ADMITTANCE TICKET PRICES.
YOU BASICALLY GIVE IT TO THE VOLUNTEERS THEY'RE GETTING IN AND JOIN THE EVENT.
LIKE, HAS ANYBODY EVER VOLUNTEERED AT A, AT A, LIKE A CONCERT AT THE, THE CONCESSION
[00:25:01]
STANDS? YEAH.SO I, I SERVE EVERY YEAR AT THE RODEO.
AND EVERY YEAR WHEN I, WHEN WE SERVE, EVERYONE GETS A WRISTBAND.
SO IT'S ONE DAY THEY CAN GO TO THE CARNIVAL THE ENTIRE DAY JUST FOR THEM.
AND THEY LOVE THAT I SERVE INSIDE THE ARENA ITSELF.
AND SO I HAVE THE EXTRA BENEFIT OF MM-HMM
BUT I CAN ALSO WATCH THE CONCERT.
SO, YOU KNOW, THO THOSE ARE THOSE TYPE OF KIND OF ADDED THINGS.
THE OTHER THING THAT THEY DO THAT YOU GUYS KEEP TALKING ABOUT, I THINK IT'S CALLED, UM, MAGIC MONEY.
BUT BASICALLY IT'S A WRISTBAND.
YOU GO TO A TO A A BOOTH, YOU BUY IT, YOU PUT MONEY ON IT, AND EVERYWHERE YOU GO, FOOD, UM, RIDES GAMES, YOU SCAN THAT AND THEN, AND THEN TICKETS.
SO ALL THE MONEY'S COLLECTED IN ONE PLACE.
AND YOU MENTIONED THIS LAST WEEK, I WAS ONE OF YOU GUYS MENTIONED THIS LAST WEEK, WHERE NOW EVERYONE'S USING THAT SYSTEM AND THEY'RE GETTING THEIR CONVERSATION THAT WAY IS WHAT, IS WHAT I'M ASSUMING IS HAPPENING AFTER THAT, RIGHT? YEAH.
ONE SOURCE, ALL I REMEMBER IS YOU HAD TWO OR THREE PLACES MM-HMM
YOU KNOW, PEPSI WAS FOUR TICKETS AND RIGHT.
AND SO SOMEHOW, AGAIN, I DON'T KNOW, SOMEHOW THE, THE GUY SELLING THE FUNNEL CAKE IS GETTING COMPENSATED FOR THE FUNNEL CAKE, BUT ALL THE MONEY WENT TO A ESSENTIAL PERSON.
AND SO MY ASSUMPTION IS SOMEONE IS COLLECTING IT, TAKING A CUT AND THEN SAYING, HEY, FOR EVERY FINAL CAKE YOU GET, YOU KNOW, YOU'RE BASICALLY GETTING THREE TICKETS FOR EVERY FOUR YOU TAKE IN.
AND WE'RE KEEPING THAT TICKET.
'CAUSE THAT'S OUR, THAT'S OUR CUT FOR, OR HOWEVER I'M THINKING MORE ALONG THE LINES IS IF IT, IF IT'S A, IF IT'S A DOLLAR A TICKET IS WHAT YOU'RE CHARGING AT THE, AT THE VENUE.
PEOPLE BUY A HUNDRED TICKETS, THEN THEY GO OUT AND START SPENDING IT.
NOW, LIKE YOU WERE SAYING, THAT TRUCK WOULD BRING BACK, HERE'S ALL MY TICKETS.
GIVE ME MY, YOU KNOW, GIMME MY SHARE OF THAT KIND.
LIKE FOR EVERY A HUNDRED TICKETS YOU TURN IN, YOU'RE ONLY GETTING PAID ON 80.
BECAUSE THERE'S A, A CUTTER WHATEVER IT IS.
AND EVERYBODY'S, I WOULD IMAGINE EVERYBODY'S PRICING THEIR STUFF IN A MANNER.
EXCEPT FOR THE WATER AND THE POP AND THOSE.
BECAUSE THOSE SEEM LIKE THEY WERE LIKE A CORPORATE SPONSOR.
BECAUSE IT HAD ONLY PEPSI OR ONLY COKE.
THAT, THAT THEY, UM, SO AT THE RODEO, THEY ALSO HAVE ONE WEEKEND WHERE IT'S THE BARBECUE COOKOFF AND EVERYONE PAYS TO GET INTO THE, INTO THE RODEO.
THEY PARK, BUT EVERYTHING INSIDE IT'S FREE.
SO I DON'T KNOW HOW THAT PART WORKS.
I DON'T KNOW IF THAT'S SOMETHING THAT CAN BE DONE HERE.
I MEAN, WE HAVE AMPHITHEATER, WE HAVE ALL THAT SPACE.
THEN YOU HAVE A, YOU COOK OFF, YOU CAN GIVE THE FOOD AWAY, BUT YOU CAN'T SELL IT.
SO IF YOU SELL IT, YOU HAVE TO GO THROUGH ALL THE HEALTH CODE.
SO I THINK EACH, I THINK EACH TEAM PURCHASED THEIR OWN MEAT, BUT THE BEER WAS, WAS PROVIDED.
THAT WAS PART OF THE YEAH, THAT'S HOW, SO THE HOUSTON, UM, THE HOUSTON RODEO BARBECUE FEELS LIKE THAT THEY'RE PROBABLY LIKE $500 AND I, IF I REMEMBER IT RIGHT, THEY SUPPLY YOU WITH THE FOOD, THE BEER, EVERYTHING.
YOU'RE NOT ALLOWED TO BRING ANYTHING OUTSIDE IN.
AND THAT WAY YOU'RE ALL USING THE SAME BRISKET.
YOU'RE, YOU'RE, PEOPLE COULD CONSUME THE SAME BEER, BUT LITERALLY WHOEVER'S PUTTING THAT ON IS CONTROLLING EVERYTHING.
TO THE POINT OF, I THINK WHAT'S HAPPENED IS THEY FIGURED OUT IT WAS LIKE A BUSINESS MODEL.
WE DON'T WANT YOU TO BRING IN, IF YOU RUN A THEATER, YOU DON'T WANT PEOPLE TO BRING OUTSIDE FOOD IN BECAUSE THAT HURTS YOU.
SO YOU CONTROL THE WHOLE THING, PUT ON A GREAT EVENT, REINVEST THE MONEY, BUT YOU MAKE IT TO WHERE, UM, YEAH.
'CAUSE WHEN WE DID A BARBECUE THING DOWN HERE, EVERYBODY BROUGHT IN THEIR OWN STUFF AND IT WAS KIND OF LIKE A, IT WAS JUST LIKE A, A FREE FOR ALL, BUT NO ONE PAID ANYTHING.
WE DO A HIGH SCHOOL BARBECUE COOKOFF ONE YEAR.
I KNOW A GUY WHO RUNS THEM ALL THE TIME.
BARBECUE KICKOFFS FOR THE KICKOFFS.
SO I MEAN, THAT'S SOMETHING THAT SHOULD PROBABLY BE DONE HERE AS WELL.
I'D LIKE TO SEE THIS, I DUNNO WHAT YOU CALL IT.
WE DO IT AT, UH, WE DO IT AT THE FOUNDATION.
WE HAVE LIKE BY APRIL 15TH, YOU SHOULD HAVE DONE THIS BY MAY 1ST.
THIS, AND WE HAVE THIS WHOLE LIST DOWN THAT AMY'S REAL BIG AND THEY'RE REAL BIG ON EVERY SINGLE THING YOU GOTTA DO.
AND THAT WAY WE'VE, WE'VE HONED IT EVERY YEAR.
WE HAVE THIS, WE DON'T NEED TO DO THAT.
I'D LIKE TO SEE US MAYBE DO THAT FOR LIKE SAY SANTA CLAUS CRAWL.
'CAUSE WE'VE GOT A WHOLE YEAR TO BASICALLY DO IT.
AND THEN, UH, MAYBE LIKE THE, UH, THE DRONE SHOW, 'CAUSE THAT'S ANOTHER ONE THAT'S JUST GOT DONE.
IT'S STILL FRESH, BUT EVERYTHING ELSE IS SAME.
BUT JUST START ON THOSE TWO WITH THIS, WHATEVER YOU WANNA CALL THIS PLAN.
AND THEN LOOK TO SEE HOW CAN WE, HOW CAN WE GET IT TO THE POINT TO WHERE AT A STAFF LEVEL, SOMEBODY ELSE MAYBE NEXT YEAR CAN TAKE OVER HIPAA CLOUD CRAWL? THEY CAN, THEY CAN FIGURE OUT WHERE THE BOOST ARE GONNA GO.
YOU ALREADY, YOU ALREADY HAVE THE PLAN WHERE A BOOST, BUT THEY'RE
[00:30:01]
GONNA WORK ON SELLING THE BOOST AND THEY'RE GONNA WORK.WHAT YOU CAN BRING, WHAT YOU CAN OFFERING, THAT'S ALL SET BY THE CITY.
AND THEN THAT WAY, CHRIS, I ALWAYS, I'M NOT PICKING ON YOU, BUT I'M ASSUMING CHRIS YOU ARE, OR SARAH, YOU, YOU GUYS ARE ABLE TO THEN GO, HERE'S THE DEAL, HERE'S HOW IT COMES IN.
WE'RE LOOKING FOR A VOLUNTEER GROUP THAT'S GONNA PASS OUT BAGS AND YEAH, MAYBE YOUR ABILITY FOR PASSING OUT BAGS IF IT'S NOT LIKE, HEY, WE'LL MAKE A $200 DONATION TO YOUR CHARITY FOR ONE NIGHT OF DOING THAT.
BUT MAYBE YOU GET TICKETS OR YOU GET, YOU GOTTA WORK TWO HOURS, YOU GET TWO HOURS OFF AND SOMEONE ELSE, THEY CAN'T WORK, THEY CAN'T HAVE TWO HOURS OF FUN AND THEN GO WORK TWO HOURS.
BUT MAYBE WE FIGURE SOMETHING LIKE THAT OUT JUST ON A COUPLE EVENTS.
AND THEN IF WE GET A PLAN THERE, THEN WE CAN LOOK AT DID WE DO THIS FOR SUNSET? AND THAT WAY YOU GUYS LIKE, I DON'T KNOW WHO IS OUT MARKETING THE SELL BOOST, UH, BUT THAT, OR EVEN TALENT.
BUT THAT WAY YOU GUYS DON'T HAVE TO WORRY ABOUT THAT.
IT'S TALENT CAN ONLY PLAY BETWEEN THIS TIME AND THIS TIME.
THIS EVENT PROMOTER WHO'S PUTTING IT ON THIS BUSINESS SAYS THEY'RE GONNA PROMOTE IT.
WELL, IF THAT'S KIND OF MAKING SENSE.
TRYING TO MAKE THE JOB YOUR GUYS' JOB EASIER.
'CAUSE LIKE I DON'T EVEN THINK WE KNOW HOW MANY PEOPLE PROBABLY FROM ALL THE DIFFERENT DEPARTMENTS ARE ACTUALLY ENGAGED.
BUT I BET IT'S MORE THAN WE THINK IT IS.
UH, WE'RE PROBABLY BETWEEN EVERYTHING FROM EMERGENCY MANAGEMENT TO WHAT CHRISTIE DOES, IF ECONOMIC DEVELOPMENT'S EVOLVED, PROBABLY 10 TO 12 FOLKS, IF YOU GET DOWN TO THE NITTY GRITTY OF SET UP, ALL OF THAT STUFF.
SO COLLECTIVELY, WE'RE PROBABLY RIGHT AROUND THE FT COUNT THAT THEIR TOURISM DISTRICT DIVISION IS WE'VE HUNDRED.
BUT THEN WE'VE GOT OTHER, YOU KNOW, FULL-TIME DUTIES THAT THEY A HUNDRED PERCENT DO.
IF YOU, I BET IF WE TRACKED IT, I BET IT'S A WHOLE LOT HIGHER DOLLAR WISE AND WE'RE LIKE, WOW, THIS SUCKS A LOT OF TIME OUT.
SO I DON'T THINK WE CAN GET RID OF IT.
'CAUSE I, I DO NOT WANNA VOTE TO WHERE WE JUST LIKE HAND OFF MAJOR EVENTS LIKE 4TH OF JULY THAT'S ON SOMEBODY ELSE.
BUT I DO THINK THE CITY WOULD BEHOOVE US TO, WE HAVE, WE HANDLE THE FIREWORKS AND WE HANDLE ALL THE, AND WE GOT THE FIRE DEPARTMENT THERE, THE POLICE, AND WE HANDLE ALL THAT.
SOMEONE ELSE IS HANDING BEVERAGE WITH THE EXACT TERMS THAT WE SET UP.
THE BOOST WITH THE EXACT STIPULATIONS PLACE EXACTLY WHERE WE WANT 'EM.
AND THEN BASICALLY THE DAY OF, WE'RE NOT OUT THERE WALKING TO MAKE SURE THINGS ARE SET UP.
THAT ORGANIZATION'S JOB IS TO DO THAT.
IF THEY CAN'T DO THAT SUCCESSFULLY, THEN WE'LL FIND ANOTHER GROUP THAT CAN, AND, AND I DON'T THINK IT, IT SHOULDN'T MATTER IN MY MIND, IF WE GO THROUGH EVERYBODY IN THE HUDDLE, THERE'S VOLUNTEERS AND GO TO TAYLOR ROUND ROCK, BECAUSE I DO KNOW GREENVILLE DID NOT ALWAYS USE GREENVILLE PEOPLE.
BECAUSE I DIDN'T LIVE IN GREENVILLE.
BUT I THINK BY DOING THAT, YOU ENERGIZE YOUR PEOPLE LOCALLY TO GO, I WANNA BE INVOLVED IN, AND I DON'T THINK YOU HAVE TO RELY ON OUTSIDE OF US TOO MUCH.
BUT YEAH, I, I ALMOST ENVISION LIKE, SAY JULY 4TH AS A GOOD EXAMPLE, WE, WE LOOK AT THE, THE CENTRAL, YOU KNOW, MAGIC MONEY THING DO THAT.
WE SET ALL THE LOGISTICS, WE BUY ALL THE WATER, ALL THE POP AND ALL THE BEER AND WINE OR GET IT DONATED OR WHATEVER.
AND THEN WE GO FIND A NONPROFIT TO MAN IT AND THEY GET TIPS THERE AND THEY'RE ALLOWABLE TO GENERATE A LOT OF TIPS BECAUSE THEY'RE DOING DRINKS.
SO THAT'S GONNA BE THE MOST COVETOUS, YOU KNOW, POSITION TO GET TO WORK THEIR WAY UP TO.
SO WE PROBABLY START WITH SOMEONE WE ALREADY HAVE A REALLY GOOD RELATIONSHIP WITH TO GIVE THEM THE OPPORTUNITY TO DO IT.
THEN WE JUST TAKE A CUT OF ALL THE SALES THAT ARE IN THERE THROUGH THE MAGIC MONEY THING AND, AND THEN LET BASICALLY THE, THE EVENT OPERATE LIKE YOU'RE DESCRIBING WITH.
I MEAN YOU COULD TURN DREAM GO OR YOU COULD TURN THE HUDDLE INTO EVERYBODY'S GOT A THING.
I'VE ALWAYS THOUGHT WE NOW HAVE OUR THIRD, UM, I DUNNO WHAT YOU CALL IT, I WOULD CALL IT AMPHITHEATER BEING BUILT OUT AT FRITZ'S.
SO YOU, YOU HAVE A GREAT PARK.
IT NEEDS SOME EFFORT TO MAKE IT BE MORE OF LIKE WHAT WE NEED TO BE FOR MUSIC, YOU COULD VERY EASILY MAKE HU V BECAUSE OF WHERE IT'S AT IN THE CITY AND THE METRO AND THE HIGHWAYS.
YOU COULD MAKE IT BE LIKE THE EVENTS, YOU KNOW, WE HAD THAT THING, I THINK THEY TOLD US YOU GOTTA COME UP SOMETIMES WITH YOUR OWN THING AND JUST MAKE WORK.
YOU COULD BE THE EVENTS CAPITAL OF TEXAS AND THERE'S, THERE'S ALWAYS SOMETHING GOING ON AND, AND YOU COULD DO THAT AND ONLY HAVE ONE EVENT A YEAR.
BUT YOU START IT AND THEN YOU GET EVERYTHING AND YOU BUILD ON IT AND REALLY WORK TO IMPROVE IT.
TO WHERE MAYBE SOMEONE IN AUSTIN WANTS TO GET OUT AND OR SAMSUNG WANTS EVENT.
THEY CALL UP AND SAY, LOOK, TAYLOR CAN'T SUPPORT IT, BUT WOULD YOU GUYS THEN WE CAN GROW STAFF, BUT IF WE DO EVERYTHING IN A MANNER THAT'S OF A, AS A REVENUE GENERATOR, MAKE MONEY AND WE FIND A WAY THROUGH.
[00:35:01]
IS THAT PROGRAM THAT YOU TRACK TAKES OUR AI? YEAH.WHERE YOU CAN TELL WHAT, WHAT KIND OF, IF WE'RE GETTING A POP, LIKE WHENEVER WE HOLD THIS EVENT AND WE CAN MEASURE THAT TO WHERE WE CAN, I CAN SAY WE ARE MAKING MONEY DOING THIS.
UM, I DON'T KNOW WHY WE WENT AND TRIED TO OKAY.
IT'S JUST ME AND JAMES TALKING RIGHT NOW.
BUT NO, I THINK IT ABSOLUTELY MAKES SENSE TO PICK PIECES OF THIS THAT WE THINK CAN WORK FOR US QUICKLY.
GIVE US A BENEFIT, ENGAGE MORE PEOPLE AND JUST START PLUGGING THEM IN.
JUST ONE OR TWO THINGS AT A TIME AND, AND KEEP MOVING FORWARD.
LIKE YOU'RE TALKING ABOUT THE WATER.
SO EVEN THE WATER, WHAT I DID BEFORE, I HAD LIVE OAK BREWING COMPANY, BE A SPONSOR, BUT YOU DON'T WANNA BUY A BUNCH OF BEER AND SIT ON IT.
SO THEY PARK THE TRUCK AND WE WERE INVOICED FOR WHAT WAS SOLD THAT DAY.
AND SO THEN YOU COULD DO THE SAME THING WITH WATER.
I ASSUME THAT'S WHAT GUESSING WHAT GREEN WAS DOING.
BUT IF, IF PEPSI PULLED UP AN AQUAFINA TRUCK AND THEY SAID THERE'S 200 CASES HERE, WHATEVER'S LEFT, YOU GET WHATEVER'S LEFT, YOU KNOW, WE'RE TAKEN BACK, BUT WE'RE INVOICING YOU FOR WHAT WAS SOLD.
WELL THEN YEAH, WE'RE MANNING IT ALL AND YOU'VE GOT SOMEONE HANDING OUT WATER, THEN YOU'VE GOT VOLUNTEERS SELLING WATER, LIKE YOU SAID, THEY'RE LIKE, WHEN WE WOULD GO TO A CONCERT HERE, YOU KNOW, SELLING 24 OUNCE BEERS FOR 15 BUCKS, SO PEOPLE WOULD TIP THEM TWO, $3 A PIECE AND WE WORKED FOR FREE FOR THE TIP.
WE DIDN'T GET A CUT OF THE BEER.
AND THEN IF WE WERE MISSING BEER, THEY TOOK IT OUT OF OUR MM-HMM.
SO YOU DIDN'T JUST GIVE STUFF AWAY.
AND THAT'S A, I MEAN IT'S A BUSINESS MODEL.
I KNOW IT, UM, ROUND ROCK EXPRESS.
EVERYBODY, THE PEOPLE COOKING THE FOOD ARE EMPLOYEES.
EVERYBODY YOU SEE SERVING ALL VOLUNTEERS, BASEBALL CLUBS, UH, BOY SCOUTS, ALL SORTS OF ORGANIZATIONS.
AND I ASSUME THEY'RE MAKING MONEY 'CAUSE WE WENT TO SCOUT CAMP ON STUFF LIKE THAT.
WHAT DO WE GOTTA DO TO, I DON'T KNOW.
I MEAN, JUST BRING BACK STUFF THAT YOU THINK IS GONNA WORK IF WE NEED TO APPROVE SOMETHING.
BUT YEAH, JUST, I THINK THE ONLY THING THAT Y'ALL WOULD NEED TO APPROVE IS WE'RE, WE'RE GONNA NEED.
'CAUSE WE WOULDN'T HAVE ANTICIPATED THE, THE CENTRAL, YOU KNOW, PAYMENT SYSTEM, WRISTBAND PAYMENT SYSTEM.
SO WE'LL HAVE TO GO RESEARCH THAT AND FIGURE OUT WHAT THAT'S GONNA COST TO DO.
AND THEN WE LIKELY WOULD NOT HAVE ANTICIPATED THE, THE UPFRONT COST OR DONATION, BUT LET'S JUST SAY COST FIRST OF, YOU KNOW, GETTING THE WATER AND THAT SORT OF STUFF.
SO WE'LL PROBABLY NEED, YOU KNOW, APPROVALS FROM THAT.
I'D SAY WE TARGET JULY 4TH AND PROBABLY THE SANTA CLAUS CALL.
UM, AND, AND, AND GO AFTER IT THAT WAY.
BUT I'D LIKE US TO SEND DIRECTION TO WHERE LIKE, IN MY MIND, THE DIRECTION OUGHT TO BE BASICALLY YOU HAVE TO MAKE MONEY IN DOING IT.
SO THAT AGAIN, 'CAUSE IF YOU SAY WRISTBANDS LIKE, HEY, THESE THINGS ARE GONNA COST US $15,000 TO GET IT GOING.
AND THEN YOU FIND OUT EVERY YEAR YOU GOTTA SPEND 15,000.
I THINK IF WE LOOK AT IT FROM PERSPECTIVE OF IT HAS TO MAKE MONEY, THEN I THINK WE LOOK AT IT FROM A DIFFERENT LENS.
OKAY, WE NEED SOMETHING CHEAPER.
WHAT ARE, YOU KNOW, WHAT, WHAT IS MAGIC MONEY DOING? I THINK THAT, UH, THE MAGIC, BECAUSE IT IS THE SAME COMPANY THAT DID IT OUT AT CODA FOR THEIR CHRISTMAS THING.
THEY DID, THEY HAVE THE SAME SYSTEM, BUT THEY ALSO MAY HAVE AN APP.
SO THAT MIGHT BE A BETTER OPTION THAN A WRISTBAND.
IT'S AN APP BECAUSE THE WRISTBAND, THE BUY EVERY SINGLE YEAR.
BUT THE APP, YOU DON'T HAVE TO, IF WE FORCE, I'M NOT SAYING YOU GUYS INTO, BUT IF WE FORCE YOU GUYS WHERE IT HAS TO MAKE MONEY AND YOU GUYS CAN GO BACK, GO LOOK.
WE WERE THINKING WRISTBANDS, BUT YOU KNOW WHAT, THAT COSTS TOO MUCH MONEY.
AND IF WE COULD JUST GET PEOPLE TO DOWNLOAD THE APP, UH, I THINK THE OTHER METRIC TO CHASE IS THE NUMBER OF VOLUNTEERS.
WIFI MORE VOLUNTEERS WE CAN GET ENGAGED, THE BETTER IT IS TO KEEP THIS ROLLING.
LIKE MAYBE, MAYBE YOU GUYS COME BACK IN LIKE A MONTH, MAYBE MAYBE A MONTH JUST AT, AT COUNCILS MEETING WITH AN UPDATE.
LIKE, HEY, WE'VE, WE'VE KIND OF STARTED MAYBE TWO MONTHS THAT YOU'RE NOT RUSHED, BUT A COUPLE MONTHS.
HEY, WE'VE KIND OF STARTED AN OUTLINE.
WE'VE GOT SOME IDEAS ON VOLUNTEERS.
UH, WE'VE GOT SOME PRELIMINARY RESEARCH DONE.
JUST SO I, I DON'T KNOW THAT I WOULD, I DON'T KNOW.
UH, WHEN I DON'T WANT US TO RUSH INTO SOMETHING AND THEN, AND THEN, YOU KNOW, 4TH OF JULY SUCK AND EVERYBODY GO, WE RUSH IT.
IT'D BE BETTER TO GO MEAN WE AND MAYBE LOOK AT OTHER CITIES.
I MEAN I THINK WE COULD STILL HAS A BIG TOURIST THING.
[00:40:01]
I THINK FOR JULY 4TH, I MEAN, I THINK WE COULD ROLL OUT SOME OF THESE COMPONENTS.DON'T CHARGE FOR BOOTHS AND WE'RE NOT CHARGING YOU FOR A BOOTH.
WE'RE NOT CHARGING YOU FOR A FOOD TRUCK, BUT WE'RE TAKING A CUT OF YOUR SINAL, YOU KNOW? YEAH.
THAT'S SORT OF STUFF THAT'S, YEAH.
AND THAT'S ALL I FIGURE IS HOW DO WE MAKE SURE, BECAUSE RIGHT NOW, YOU KNOW, I THOUGHT IT, THE PARK'S POLICY IS EVERYTHING SOLD IN THAT PARK.
WE'RE SUPPOSED TO BE GETTING A CUT UP, BUT I DON'T THINK WE'RE GETTING A CUT OF IT.
BOYS ARGUED HOW, HOW ARE WE, WELL HOW WOULD YOU, HOW WOULD YOU AUDIT IT? BECAUSE IT'S JUST GOING OFF OF THE WORDS OF WHOEVER SOLD STUFF.
THAT'S WHY TO ME, I ALWAYS THOUGHT THAT'S WHY GREENVILLE DID THE TICKET SYSTEM.
SURE IT WAS BECAUSE THEN YOU TAKE EVERYTHING OUT AND YOU CAN ONLY USE TICKETS AND IT'S AN OLD ANALOG WAY THAT'S EVEN WITH AN APP.
UM, UNLESS SECRETS STAFF CAME BY AND WAS CHECKING LIKE, HEY, WHY ARE YOU TAKING VISA AND MASTERCARD? YOU'RE NOT SUPPOSED TO BE TAKING THAT.
UM, YOU CAN BE PENALIZED FOR THAT.
UM, I THINK IF LIKE THE, THE HOUSTON RODEO VERY STRICT.
AND THEN I THINK YOU COME UP WITH A PLAN.
IT'S VERY, I THINK IT'S VERY SIMPLE.
YOU JUST, AT THAT POINT IN TIME, IF YOU FIND SOMEONE BREAKING THE RULES, THEN THEY'RE, THEY FORFEIT, YOU KNOW, THEIR, THEIR SALES AND THEY FORFEIT THEIR RIGHT THERE.
NO, I WAS GONNA SHARE, I THINK CITY OF GEORGETOWN HAS A CENTRALIZED POINT OF SALE SYSTEM FOR THEIR TWO STEP IN.
SO EVERY VENDOR HAS TO USE THAT SYSTEM AND TICKETS GO THROUGH THERE EVERY PURCHASE.
AND THAT'S HOW THEY'RE ABLE TO ENSURE THAT THEY GET THEIR CUT.
I DON'T KNOW IF WE COULD DO THE SAME WITH, WITH KOCH FEST AND ALL OF THAT, THAT THAT HAS HAPPENED BEFORE.
BUT AGAIN, IT WASN'T MANAGED BY, BY CITY STAFF.
IT WAS MANAGED BY THE EXTERNAL EVENT COMPANY.
IT SOUNDS LIKE THERE'S SOME THINGS THAT WE CAN, AND THAT MAY BE AN INVESTMENT.
LIKE IF WE GET ASKED, WE SAY, LOOK, HERE'S WHAT, DO WE EVEN KNOW HOW MUCH SALES RUN THROUGH SOME OF THESE PLACES? AND, AND I DON'T WANNA GET INTO THE WHOLE, YOU KNOW, I'M ANTI SMALL BUSINESS AND FOOD TRUCK PEOPLE, BUT YOU GET THE PEOPLE THAT COME IN FROM OUTSIDE OF HU YOU LIVE IN HU WITHOUT USUALLY HERE.
THEY COME IN AND TO ME THEY TAKE A BUNCH OF HUDDLE DOLLARS AND THEN THEY'RE GONE AND WE DON'T REALLY KNOW.
AND ALL WE'RE REALLY DOING IS BRINGING PEOPLE IN TO COMPETE AGAINST OUR OWN PEOPLE.
AND TO ME AT LEAST, YOU COULD SAY, YES, THEY'RE COMPETING, BUT THEY PAY AND, AND WE GENERATE MONEY.
AND THIS MONEY IS WHAT WE'RE INVESTING IN THIS CIVIC PROGRAM OR WHAT WE INVEST IN THIS EVENT THAT HELPED GROW YOUR BUSINESS IN DOWNTOWN.
SO THEN YOU'RE SAYING, HEY EVERYBODY, AND THEY JUST PAID 50 BUCKS AND COME IN AND SELL $3,000 OF FOOD.
THEY, THEY EITHER DIDN'T PAY A FEE, BUT THEY, WE MADE $1,200 OFF OF 'EM BECAUSE OF WHAT THEY DID.
IS, IS THERE ANY WAY LEGALLY THAT WE CAN ASK FOR, YOU KNOW, THESE, THESE VENDORS VOLUNTARILY TO GIVE US THE NUMBERS THEY PROVIDE TO THE COMPTROLLER'S OFFICE FOR THEIR SALES TAX ON THESE DATES, COMPTROLLER.
AND YOU'RE ASSUMING THAT, UH, THEY REPORTING
WHICH AGAIN, I DOES THAT SOUND LIKE SOMETHING THAT WE'RE, AND THEN I GUESS ANOTHER QUESTION FOR COUNCIL IS IF WE STARTED DOING THIS, DOES ANYBODY HAVE AN ISSUE WITH PART OF THE MONEY THAT THE HOURS THAT ARE SPENT, I GUESS WE COULD FIGURE OUT IF WE START MAKING MONEY ON THIS, WHAT WE DO WITH THAT MONEY AND THEN FIGURE OUT HOW TO PAY FOR IT AND THE BUDGET.
THE OTHER ADVANTAGE OF DOING 4TH OF JULY IS WE ACTUALLY HAVE A LITTLE BIT OF FEEDBACK FOR THE BUDGET.
I DO WANNA POINT OUT THAT ON THE 18TH WE DO STILL HAVE THE MEETING LINED UP FOR INTERESTED NONPROFIT VOLUNTEER ORGANIZATIONS.
SO THIS IS GOOD FEEDBACK TO HELP GUIDE US THAT WAY.
UM, AT LEAST GIVE US A FOUNDATIONAL ASPECT, UM, SO THAT THE, YOU KNOW, THE ROI ON WHAT WE'RE DOING IS QUALITY OF LIFE AND THEN SLOWLY BUILDING TOWARDS REVENUE GENERATING BEYOND OUR EXPENSES IN SOME WAY, SHAPE OR FORM.
UH, BUT WE'LL KEEP PLUGGING AWAY AND WE'LL TARGET JULY, JULY 4TH AND THEN WE'LL HAVE SANTA CLAUS CLAW, SANTA CLAUS CRAWL, HIPPO, HIP, HIPPO, HIPPO CLOTH CRAWL.
EITHER WAY IT DOESN'T MATTER OFF.
SO IF WE CAN KIND OF LOOK AT LESSONS LEARNED, THINGS LIKE THAT.
UM, BUT I, I DO WANNA SET US UP FOR SUCCESS IN A MANNER WHERE WE'RE BUILDING ON THINGS AND RECOGNIZING THAT OUR CITIZENS OR RESIDENTS HAVE A CERTAIN EXPECTATION OF WHAT THESE EVENTS SHOULD LOOK LIKE.
UM, SO MAKING SURE THAT WE'RE MAINTAINING THAT AT A MINIMUM AND THEN BUILDING ON TOP OF IT, RATHER THAN GOING BIG TOO FAST AND THEN SOMETHING DEFLATES.
AND THEN WE SPEND THREE YEARS BUILDING BACK THAT TRUST TO COME OUT TO WHATEVER EVENT THAT WE'RE PUTTING ON.
UM, WE'LL, WE'LL JUMP IN AND SEE.
WE CAN FIGURE OUT OUR, WELL THE LAST PRESENTATION YOU HAD, UH, YOU WERE SHOWING ME EXAMPLES AND ONE OF 'EM WAS THE PITFALL LEAGUE.
IS THAT ALSO SOMETHING THAT YOU GUYS MANAGE OR IS THAT ALL NO, SO THAT'S PARKS.
UM, AND THAT'S THE ONLY REASON I INCLUDED THAT RECREATION DIVISION, UM, ON THIS ONE RIGHT HERE.
UH, BUT THAT'S ALL ON THE, THE
[00:45:01]
PARK SIDE OF THINGS.UM, AND FOR THAT DEPARTMENT, THE PRIMARY RETURN ON INVESTMENT IS QUALITY OF LIFE FOR OUR PEOPLE THAT ARE HERE IN THE CITY.
BUT THE REASON WHY I BRING THAT UP IS 'CAUSE I WAS LOOKING THAT UP AND, AND KNOW THIS IS KIND NOT OUT OF SCOPE, SO I APOLOGIZE, BUT WE CHARGE TWO 50 PER TEAM FOR THAT KICKBALL LEAK EVERYWHERE ELSE IN AUSTIN, THEY CHARGE A 700 A THOUSAND DOLLARS PER A LEAK THAT COULD, THAT COULD COVER THAT CONTRACT COST.
SO WE'RE, WE'RE LOSING EVERY SINGLE, EVERY SINGLE MONTH, EVERY SINGLE LEAK LY.
WELL, I LIKE WHERE YOU GO WITH THIS BECAUSE I THINK YOU GOT QUALITY OF LIFE INVESTMENT RETURNS.
BUT I THINK YOU HAVE TO BALANCE THAT WITH AT WHAT, AT BASICALLY AT WHAT COST.
NOT JUST BUILDING A PARK, YOU CAN'T MEASURE AS MUCH, BUT MM-HMM
YOU KNOW THAT KICKBALL LEAGUE AT UH, EIGHT TEAMS. I THINK ONLY TWO OF 'EM HU.
AND SO IF YOU'RE LOSING MONEY ON THAT, YOU'RE NOT ACTUALLY BENEFITING THE PEOPLE OF HUTTO.
YOU'RE BENEFITING OTHER PEOPLE WHO ARE LIVING BASICALLY ON OURSELVES.
AND SO I THINK THERE'S A WAY TO WHERE I THINK IF YOU LOOK AT EVERY PROGRAM AND BASICALLY AGAIN, HAVE THE GOAL OF EVERY PROGRAM HAS TO MAKE MONEY.
AND SO HOW BREAK EVEN YOU CAN'T LOSE MONEY.
AND SO THEN YOU START GOING, OKAY, WELL HOW DO WE MAKE THE VETERAN'S DAY CELEBRATION NOT LOSE $275? AND YOU'RE LIKE, WELL NEXT TIME SOMEONE WANTS TO SPONSOR SOMETHING, YOU'RE LIKE, LOOK, I GOT A, I GOT A CHEAP ONE HERE.
AND THEN AS MORE MONEY COMES IN, WE CAN EXPAND IT.
AND I THINK IF WE LOOK AT THAT, WE'LL REALIZE THAT A LOT OF OUR EVENTS LIKE THE EGG HUNT, I MEAN THERE'S NO WAY IN HELL ONLY PEOPLE IN HUNTER WILL COME TO THAT.
THE AMOUNT OF EGGS WE'RE GIVING AWAY.
THAT'S TENS OF THOUSANDS OF EGGS AND YOU GOT THE SWAT TEAM IS, I MEAN, THEY'RE MAKING 'EM NOW.
AND SO IT'S LIKE, HOW DO YOU MAKE THAT CAN'T CHARGE KIDS ABOUT A POUND ON THE EXIT, PICK OUT
I MEAN, HEY, EVEN IF YOU GOT, YOU KNOW, I DON'T KNOW THE, EVEN IF YOU HAD TO CALL IT TO, SO THAT KIND YEAH.
COVERT A A A A BUSINESS TO SPONSOR AN EGG AND MAYBE PUT A ONE EGG HAS A PRIZE IN IT.
AND FOR THAT, YOU KNOW, YOU HAVE TO PAY A SPONSORSHIP FEE, $500, WHATEVER IT IS TO HAVE THAT ABILITY.
BECAUSE JAMES AND I TALKED ABOUT THIS, WE KEEP PUSHING, NOT RAISE TAX, NOT RAISE TAX, DON'T RAISE TAX.
I, ME PERSONALLY, I'M NOT GONNA CHANGE THAT.
BUT WHAT I HAVE TOLD BUSINESSES IS THAT WHAT WANT THAT WANT LIKE, UH, THREE 80 AGREEMENTS AND STUFF.
I'M LIKE, WELL YOU CAN'T HAVE IT BOTH WAYS.
YOU CAN'T NOT PAY ANY TAX MM-HMM
SO IF YOU WANT US, WE CAN DO ONE OF TWO WAYS.
WE CAN GROW GOVERNMENT AND WE CAN TAKE THE MONEY FROM YOU AND GO DIVVY IT OUT.
OR WE CAN HELP YOU FIND WAYS TO INVEST IN THE CITY IN YOUR OWN WAY.
AND THEN WE'LL KEEP YOUR TAXES LOW.
BUT YOU CAN'T, YOU GUYS CAN'T ALL SIT ON THE SIDELINES AND, AND EXPECT US TO FIGURE OUT, OUT ALL THE SOLUTIONS.
'CAUSE OTHERWISE WE'RE GONNA START, HAVE BEAUTIFUL TAYLOR IN HERE INVESTING IN OUR PROGRAMS. AND WHEN THEY BOUGHT, WE COULD SAY, WELL, YOU HAD THE OPPORTUNITY, WHY DIDN'T YOU BUY THE SPONSORSHIP? YOU GUYS, ANYTHING ELSE OUT OF US? UM, CLARITY ON COMING BACK WITHIN A MONTH, TWO MONTHS OR AFTER? I'D SAY TWO MONTHS.
'CAUSE I DON'T WANT YOU GUYS TO RUSH ON A MONTH.
I SAY MAYBE HAVE A PLAN LIKE STUFF LIKE KICKBALL.
LIKE I COULD TELL YOU, I KNOW WAYS TO SAVE MONEY.
WE HAVE A LOT OF CONTRACT LABOR AND YOU HAVE TEAMS SIT AROUND AND WATCH THE GAME THAT ARE VERY EASILY CAN ALSO RUN THE SCOREBOARD.
AND THEN THAT'S, THAT'S MONEY SAVED.
I MEAN, I'M GONNA GET YELLED AT, BUT I'D CHARGE MORE BECAUSE I KNOW WHO'S PLAYING AND THEY'RE NOT GOING RATE AT LEAST, AT LEAST THE GOING RATE.
I, I RAN, UH, SAM VOLLEYBALL LEASE FOR YEARS AND EVERY YEAR I MADE MONEY AND I DIDN'T EXACTLY WHAT YOU SAID.
THE TEAM THAT WAS SITTING THERE DOING NOTHING, THEY WERE ING.
THAT'S THE WAY YOU SAY ABOUT CONTRACT FOR CERTAIN SPORTS.
LIKE, LIKE SOFT, LIKE SOFTBALL.
I, I, I, YOU PROBABLY HAVE TO GET CONTRACT.
UM, INDOOR VOLLEYBALL PROBABLY HAVE TO HAVE CONTRACT.
BUT FOR KICKBALL THE VOLLEYBALL OUT, EVEN IF YOU HAD TO FLAG FOOTBALL, THEY'D GET THE CONTRACT LABOR FOR THAT.
IT'S PART OF YOUR TEAM FEE IS YOU'RE EXPECTED TO AND LEAVE IT TO PEOPLE.
YOU GUYS HAD TO FIGURE IT OUT.
WE GAVE YOU THE FIELD, WE CUT THE GRASS AND WE PAINTED THE LINES.
YOU DO THE REST AND ADULTS WILL FIGURE IT OUT ON THEIR OWN.
EXCEPT LIKE YOU SAID, WHENEVER YOU NEED LIKE MULTIPLE PEOPLE OUT GRAPHS.
UM, MAYBE TWO, TWO MONTHS IS ENOUGH TO KINDA YEAH.
UH, I THINK WE'LL KNOW MORE AFTER OUR MEETING ON THE 18TH WITH SOME OF THOSE ENTITIES AND VOLUNTEERS THAT ARE INTERESTED.
SO IT CAN HELP US GAUGE THE, THE WIDTH OF THE NET THAT WE CAN CAST GOING INTO THIS FIRST
[00:50:01]
EVENT.UM, AND THEN WHO KNOWS AS THAT MEETING HAS HAPPENED, MAYBE OTHER VOLUNTEERS HEAR ABOUT IT AND OTHER ORGANIZATIONS WANT TO COME IN.
UM, BUT I THINK IT'LL BE A GOOD, A GOOD START FOR US TO KEEP BUILDING.
IT'S NOT GONNA HAPPEN OVERNIGHT, BUT I THINK YOU GOTTA START SOMEWHERE AND THEN TIME PASSES.
AND FIVE YEARS FROM NOW WE'RE LIKE, HOLY MOLY, WHO ARE THE PEOPLE WHO STARTED THIS? THAT'S ALWAYS SIMPLE.
THAT'S WHAT WE TALK ABOUT ON THE BOARD IS WE DON'T WANT ANYBODY TO EVER THIS WE WANT LATER ON TO GO, MAN, WE DON'T KNOW WHO DID WHATEVER, WHATEVER.
BUT HOW DID ALL THIS HAPPEN? YEAH.
I COULD SEE US BEING ONE DATE REAL BIG AND NO ONE REMEMBERS WHO WE ARE.
AND THEY'RE LIKE, I DON'T KNOW.
BUT THING RUNS LIKE A TOP, YOU KNOW EXACTLY WHAT IT'S SUPPOSED TO DO.
AND THEN WHOEVER'S CITY MANAGER, TIME, IT COULD BE JAMES, IT COULD BE 65 YEARS OLD, ENJOYING LIFE.
THERE'S MILLIONS GETTING BROUGHT IN, IN, IN REVENUE FROM EVENTS.
AND BACK IN THE DAY WE USED TO SPEND MONEY AND NOW MM-HMM
BUT YOU GOTTA START SLOW AND YOU GOTTA START AT SOME POINT.
AND THEN YOU GOTTA BE DONE OR ADJOURN AT, UH, 6 51.